Area Sales Manager ( FMCG Sector Only )

• *Employment Type:** Full\-Time

• *Note ;\-** Apply Only **FMCG** Sector Experience Candidate

• *Job Summary:** We are looking for an experienced, dynamic, and result\-oriented Area Sales Manager (ASM) to lead our sales operations in the assigned territory. The ideal candidate will have a strong background in FMCG General Trade, with proven expertise in handling Super Stockists (SS), Distributors, and driving both primary and secondary sales.

• *Key Responsibilities:**

• **Primary \& Secondary Sales:** Take full ownership of achieving monthly primary billing targets from Super Stockists and Distributors, while aggressively driving secondary sales from retail outlets to ensure zero stock stagnation.
• **Super Stockist (SS) \& Channel Management:** Identify, appoint, and manage Super Stockists (SS) and Distributors across the territory. Ensure proper inventory management, ROI calculation, and timely settlement of claims/schemes.
• **Target Achievement:** Develop strategies to meet or exceed monthly, quarterly, and annual sales targets for the region.
• **Channel Management:** Build and maintain strong relationships with distributors, retailers, and key partners to ensure product availability.
• **Operations \& Reporting:** Monitor inventory levels, ensure compliance with company policies, and prepare sales reports for senior management
• **Team Leadership:** Lead, train, and mentor a team of Sales Officers (SO) and Territory Sales Incharges (TSI). Monitor their daily working, beat planning, and track productivity metrics (ECO, LPPC).
• **Network Expansion:** Expand the distribution network by penetrating new towns and increasing the retail footprint (Numeric and Weighted Distribution) for our product portfolio.
• **Market Strategy \& Execution:** Ensure the effective rollout of trade schemes, consumer promotions, and BTL activities. Track competitor activities, pricing, and market trends to provide actionable feedback to the management.

• *Requirements \& Qualifications:**

• **Experience:** 5 to 8 years of solid experience in FMCG General Trade sales (Candidates with experience in Edible Oil, Groceries, or Packaged Foods will be highly preferred).
• Proven track record of successfully appointing and managing Super Stockists and large distributor networks.
• Strong leadership, negotiation, and relationship\-building skills.
• Proficiency in sales tracking tools/DMS and basic MS Excel for daily reporting.
• Must be open to extensive travel within the assigned region.

• *How to Apply:** Interested candidates matching the above criteria can share their updated resume at:

• Apply Here:\- https://forms.gle/DFDty9fMUv1vw9d76

.

• **Education:** Bachelor’s or Master’s degree in Business, Marketing, or a related field

Job Types: Full\-time, Permanent

Pay: ₹50,000\.00 \- ₹70,000\.00 per month

Benefits

• Cell phone reimbursement
• Health insurance
• Paid sick time
• Provident Fund

Application Question(s)

• Mandatory: Please copy this link, open it in your browser, and fill out our Google Form to complete your application \-\>

https://forms.gle/F8hRtKKR26ZzvUJ2A

Have you successfully filled out the form?

Experience

• FMCG: 5 years (Required)

Work Location: In person