The Assistant Manager – Digital Marketing will help architect and supervise the overarching marketing strategy, integrating digital performance channels with traditional offline media. This position is tasked with driving high-return campaigns through search engine marketing, programmatic advertising, and affiliate networks. They will develop unified growth initiatives that seamlessly blend organic SEO efforts with paid social media, email marketing, and automated SMS campaigns. Leveraging analytics platforms such as Google Analytics and CRM systems, the manager will interpret data trends, refine conversion funnels, and meet aggressive performance targets. Close collaboration with Product, Design, and Sales teams is required to ensure marketing creatives effectively support commercial objectives and drive business growth.
WBH Digital Solutions Pvt. Ltd. · Kolkata metropolitan area, West Bengal, India