Brand Marketing Manager

Brand Communications \& Marketing Manager

About the Role

Sureena Chowdhri is seeking a sharp, commercially minded and highly organised Brand Communications \& Marketing Manager to lead the brand’s communications, public relations, influencer partnerships and marketing initiatives.

The ideal candidate combines a strong creative sensibility with business acumen and exceptional execution skills. We are looking for someone who understands luxury fashion, can translate brand vision into compelling campaigns and is equally comfortable developing a marketing strategy as they are managing the finer details of its execution.

Key Responsibilities

• *Brand Marketing \& Collection Launches**

\* Develop and execute comprehensive marketing and communications plans for new collection launches, campaigns and brand initiatives.

\* Build campaign calendars, identify relevant marketing opportunities and coordinate deliverables across teams.

\* Work closely with the founders and creative team to ensure consistency in brand positioning, storytelling and execution.

• *Public Relations \& Influencer Management**

\* Manage all incoming PR, editorial, celebrity styling and influencer enquiries.

\* Build and nurture relationships with key influencers, stylists, editors, celebrities and industry stakeholders.

\* Identify and execute meaningful collaborations, placements and brand partnerships.

\* Oversee all logistics related to outfit placements, including dispatches, tracking, returns and inventory coordination.

\* Develop media and press plans, negotiate commercial partnerships and coordinate with leading fashion and lifestyle publications, including Vogue, ELLE and other relevant platforms.

• *Content \& Brand Communications**

\* Write compelling, brand\-aligned captions and copy for social media, campaigns and marketing communications.

\* Maintain a consistent and distinctive brand voice across all consumer\-facing touchpoints.

\* Collaborate with the creative and digital teams to align content with collection narratives and broader marketing objectives.

• *Campaign Shoots \& Production**

\* Plan and coordinate campaign shoots, editorial productions and content creation initiatives.

\* Manage shoot logistics, including vendor bookings, talent coordination, schedules, locations and production requirements.

\* Prepare and communicate detailed briefs to photographers, videographers, stylists and other production partners.

\* Oversee production timelines, budgets and deliverables to ensure seamless execution.

• *Events \& Brand Experiences**

\* Plan and execute collection previews, store launches, exhibitions, press events and other brand experiences.

\* Coordinate with event agencies, venues, vendors and internal teams.

\* Manage event timelines, budgets, guest coordination and on\-ground execution.

• *What We’re Looking For**

\* 3–6 years of relevant experience in brand marketing, communications, PR or fashion marketing.

\* Prior experience in luxury, designer fashion or premium lifestyle brands is strongly preferred.

\* Strong understanding of the fashion, media, influencer and celebrity styling ecosystem.

\* Exceptional written and verbal communication skills, with a refined editorial sensibility.

\* Strong commercial acumen, negotiation skills and budget management capabilities.

\* Excellent organisational skills with the ability to manage multiple projects, stakeholders and deadlines simultaneously.

\* A proactive, resourceful and solution\-oriented approach with strong attention to detail.

\* Ability to work independently, take ownership and translate creative ideas into well\-executed initiatives.

Pay: ₹50,000\.00 \- ₹70,000\.00 per month

Experience

• Marketing: 3 years (Required)

Work Location: In person