Business Development Representative

We are looking for a highly motivated and results\-driven Business Development Representative to join our growing sales and demand generation team. The ideal candidate will be responsible for identifying potential B2B prospects, generating high\-quality leads, engaging decision\-makers through outbound channels, qualifying prospects, and setting qualified appointments for the sales team.

This role is ideal for someone who enjoys **B2B prospecting, cold calling, lead generation, appointment setting, and building relationships with potential customers** in a fast\-paced technology environment.

Key Responsibilities

• Identify, research, and build prospect lists across target industries and market segments.
• Generate qualified B2B leads through **cold calling, email outreach, LinkedIn, and other outbound channels**.
• Identify and connect with key **decision\-makers and relevant stakeholders** within target organizations.
• Conduct personalized outreach campaigns based on prospect profile, industry, business needs, and potential fit.
• Qualify prospects based on **Budget, Authority, Need, Timeline (BANT)** and other defined qualification criteria.
• Generate **HQL, MQL, and SQL opportunities** through structured prospecting and lead\-nurturing activities.
• Engage prospects, understand their business requirements, and effectively communicate the value proposition of the company's solutions.
• Schedule **qualified appointments, discovery calls, product demonstrations, and sales meetings** for Account Executives or the sales team.
• Consistently follow up with prospects through calls, emails, and LinkedIn to nurture potential opportunities.
• Maintain and update accurate prospect and activity information in **Salesforce CRM**.
• Track daily outreach activities, conversations, qualified leads, appointments, and conversion rates.
• Collaborate with Sales and Marketing teams to improve lead quality, campaign performance, and appointment conversion.
• Meet and exceed monthly KPIs related to **calls, emails, qualified leads, appointments booked, and pipeline generation**.
• Maintain a healthy and accurate prospect pipeline and ensure timely follow\-up on all assigned leads.

Required Qualifications

• Bachelor's degree in **Business, Marketing, Communications, or a related field**.
• **1–4 years of experience** in Demand Generation, B2B Lead Generation, Business Development, Sales Development, Inside Sales, or Appointment Setting.
• Hands\-on experience in **B2B lead generation and appointment setting** is preferred.
• Experience with **cold calling, email outreach, LinkedIn prospecting, and lead nurturing**.
• Good understanding of **BANT, MQL, HQL, and SQL** concepts.
• Experience using **Salesforce or other CRM platforms**.
• Familiarity with prospecting tools such as **LinkedIn Sales Navigator, Apollo, ZoomInfo, Lusha, or similar platforms**.
• Strong communication, interpersonal, negotiation, and relationship\-building skills.
• Ability to handle objections and confidently engage with business decision\-makers.
• Target\-oriented mindset with the ability to work in a high\-volume outbound sales environment.
• Experience working with **US/international B2B clients** is preferred.

Key Performance Indicators (KPIs)

• Daily outbound calls
• Daily email and LinkedIn outreach
• Qualified leads generated
• HQL/MQL/SQL generation
• BANT\-qualified prospects
• Appointments/meetings booked
• Appointment conversion rate
• Sales pipeline generated
• Lead\-to\-appointment conversion
• Follow\-up and CRM accuracy

Work Details

• *Role:** Demand Generation Executive – Appointment Generation
• *Location:** Baner, Pune – Work From Office
• *Shift:** US Shift / Night Shift
• *Working Days:** 5 Days
• *Experience:** 1–4 Years
• *Joining:** Immediate Joiners Only

Benefits

• Health insurance
• Paid sick time

Work Location: In person

Pay: ₹40,000\.00 \- ₹50,000\.00 per month

Benefits

• Provident Fund

Work Location: In person