Copywriter

Key Responsibilities

• Develop original, persuasive, and engaging copy for social media, websites, landing pages, blogs, email campaigns, advertisements, brochures, and other marketing collateral.
• Write compelling captions, headlines, taglines, scripts, and promotional content for digital campaigns.
• Create platform\-specific content for Meta, LinkedIn, YouTube, Google Ads, and other digital channels.
• Collaborate with graphic designers, video editors, performance marketers, and brand managers to ensure content complements creative visuals.
• Understand client briefs and translate marketing objectives into effective copy.
• Conduct research on industry trends, competitors, and target audiences to produce relevant content.
• Ensure all content follows brand tone, voice, and messaging guidelines.
• Optimize website and blog content using SEO best practices.
• Proofread and edit content for grammar, clarity, consistency, and accuracy.
• Participate in brainstorming sessions for campaign concepts, branding ideas, and creative strategies.
• Assist in developing content calendars and campaign messaging.
• Meet project deadlines while managing multiple client accounts simultaneously.
• Stay updated with digital marketing trends, content formats, and emerging platforms.

Required Qualifications

• Bachelor's degree in English, Journalism, Mass Communication, Marketing, Advertising, or a related field.
• 1–3 years of experience in copywriting, content writing, advertising, or digital marketing. (Freshers with exceptional writing skills and a strong portfolio may also apply.)
• Excellent command of English with outstanding grammar and vocabulary.
• Strong storytelling and creative thinking abilities.
• Ability to adapt writing style for different brands and industries.
• Basic understanding of SEO and digital marketing principles.
• Experience writing for social media and paid advertising campaigns.
• Strong research and analytical skills.
• Excellent time management and organizational abilities.

Pay: ₹15,000\.00 \- ₹20,000\.00 per month

Work Location: In person