The Digital Marketer position at The People Events in Sector 63, Noida, is a full-time role demanding a minimum of one year's experience. Key duties include planning, executing, and optimizing Google Ads and Facebook/Instagram advertising campaigns. Website performance is managed and analyzed through Google Analytics, Google Search Console, and Google Tag Manager. Keyword research is conducted using Google Keyword Planner, and SEO strategies are implemented. Social media platforms are overseen with the creation of engaging content, while remarketing and lookalike audience campaigns are run. The candidate must design social media creatives, banners, brochures, and marketing materials using Canva, and produce and edit short promotional videos for digital initiatives. Additionally, managing and growing the company's online presence is integral to this role.