Digital Marketing & Content Marketing Executive

• *Company:** Xipper
• *Job Type:** Full\-time
• *Work Mode:** Remote

Salary \& Benefits

• **₹30,000 – ₹35,000 per month**
• **Performance\-Based Incentives**

• *Working Days:** 6 Days a Week

About Xipper

Xipper is a fast\-growing TravelTech \& HospitalityTech startup that empowers hotels, resorts, hostels, and homestays with digital solutions to streamline operations, enhance guest experiences, and drive business growth.

• *Website:** www.xipper.in
• *LinkedIn:** Xipper

Role Overview

As a **Digital Marketing \& Content Marketing Executive**, you will be responsible for developing and executing digital marketing strategies, creating engaging content, driving brand awareness, and managing multi\-channel marketing campaigns for Xipper and its partner hotels.

Key Responsibilities

• Develop and execute digital marketing strategies to increase brand awareness, engagement, and business growth.
• Create compelling content for **advertisements, blogs, landing pages, websites, social media, email campaigns, WhatsApp campaigns, and in\-app notifications**.
• Plan, execute, and optimize multi\-channel marketing campaigns.
• Support product launches and brand\-building initiatives.
• Create high\-quality marketing content whenever required.
• Plan and execute influencer marketing campaigns and collaborations.
• Develop and manage monthly content calendars across digital platforms.
• Collaborate with the Sales and Product teams to support marketing initiatives and product promotions.
• Monitor campaign performance and optimize strategies to improve engagement, lead generation, and conversions.
• Stay updated with the latest digital marketing trends, AI tools, and industry best practices.

Requirements

• Strong knowledge of **Digital Marketing** and **Content Marketing**.
• Excellent **copywriting** and **content creation** skills.
• Experience with **Social Media Marketing**.
• Knowledge of **Email Marketing** and **WhatsApp Marketing**.
• Experience with **Influencer Marketing**.
• Basic understanding of **SEO**.
• Familiarity with **Canva** will be an added advantage.
• Knowledge of **AI marketing tools** will be an added advantage.
• Excellent communication, creativity, and analytical skills.
• Immediate joiners will be preferred.

Qualifications

• Bachelor's degree in **Marketing, Mass Communication, Journalism, Business Administration, Commerce, or a related field**.
• Relevant experience in **Digital Marketing, Content Marketing, Social Media Marketing, Brand Marketing, or Copywriting** will be preferred.

Additional Requirements

• Candidates should have a **laptop**, **smartphone**, and a **stable internet connection** for remote work.

• *Experience:** Freshers with relevant internship/project experience \& Experienced candidates can apply.

Pay: ₹25,000\.00 \- ₹35,000\.00 per month

Benefits

• Work from home

Work Location: Remote