Digital Marketing Executive (1-2 Years Exp.)

Experience: 2–3 Years

Job Type: Full\-Time

Working Days: Monday to Friday

Working Hours: 10:00 AM – 6:00 PM

Location: Goregaon West, Mumbai (Work from Office)

Key Responsibilities

Search Engine Optimization (SEO)

• Conduct keyword research and competitor analysis.
• Execute On\-Page, Off\-Page, and Technical SEO activities.
• Improve keyword rankings and increase organic website traffic.
• Optimize website pages, meta titles, meta descriptions, headings, images, and internal linking.
• Build quality backlinks through ethical link\-building techniques.
• Monitor website performance using Google Search Console and Google Analytics.
• Prepare SEO performance reports and recommend optimization strategies.

Social Media Marketing

• Manage Facebook, Instagram, LinkedIn, YouTube, and X (Twitter) accounts.
• Create, schedule, and publish engaging social media posts.
• Develop monthly content calendars.
• Coordinate with the design team to create creatives and videos.
• Monitor engagement and grow social media communities.
• Analyze social media performance and audience insights.

Paid Advertising

• Plan, execute, and optimize Meta (Facebook \& Instagram) advertising campaigns.
• Generate leads through paid social media campaigns.
• Monitor campaign performance and optimize budgets for maximum ROI.
• Prepare campaign performance reports.

Content Marketing

• Create SEO\-friendly website content, blogs, landing pages, and service pages.
• Write engaging social media captions and marketing content.
• Ensure all content follows SEO best practices.
• Collaborate with designers and video editors to produce high\-quality digital content.

Required Skills

• Strong knowledge of On\-Page, Off\-Page, and Technical SEO.
• Experience in keyword research and keyword ranking improvement.
• Hands\-on experience with Google Analytics and Google Search Console.
• Knowledge of SEO tools such as SEMrush, Ahrefs, Ubersuggest, or Screaming Frog.
• Experience managing Facebook, Instagram, LinkedIn, and YouTube.
• Hands\-on experience with Meta Ads Manager.
• Good understanding of content writing and SEO copywriting.
• Experience using WordPress CMS.
• Basic knowledge of Canva or image editing tools is an added advantage.
• Familiarity with AI tools like ChatGPT for content generation.
• Strong communication, analytical, and problem\-solving skills.
• If interested please share your resume at sumeet@uhapo.com or WhatsApp at 9769974319

Pay: ₹20,000\.00 per month

Work Location: In person