Digital Marketing Executive

Job Summary

We are seeking a creative and results\-driven **Digital Marketing Executive** to plan, execute, and optimize online marketing campaigns that enhance brand awareness, generate leads, and drive business growth. The ideal candidate should have a strong understanding of digital marketing channels, content creation, social media management, and campaign analytics.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media, search engines, email, and other online platforms.
• Manage and grow the company's social media presence by creating engaging content and scheduling posts.
• Develop marketing strategies to increase website traffic, brand visibility, and lead generation.
• Run and optimize paid advertising campaigns on platforms such as Google Ads and Meta Ads (Facebook \& Instagram).
• Perform keyword research and implement basic SEO strategies to improve website rankings.
• Monitor campaign performance and prepare reports using tools such as Google Analytics and Meta Business Suite.
• Coordinate with designers, content writers, and other team members to execute marketing campaigns.
• Create email marketing campaigns and manage customer engagement.
• Stay updated with the latest digital marketing trends, tools, and best practices.
• Assist in planning promotional campaigns, product launches, and online branding initiatives.

Required Skills

• Strong knowledge of digital marketing concepts and online advertising.
• Experience with Meta Ads, Google Ads, and social media marketing.
• Basic understanding of SEO, SEM, and email marketing.
• Familiarity with Google Analytics and digital marketing tools.
• Excellent content writing and communication skills.
• Creativity with strong analytical and problem\-solving abilities.
• Good time management and project coordination skills.
• Proficiency in MS Office and Canva or Adobe Creative Suite is an added advantage.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
• Certification in Digital Marketing is preferred.

Experience

• **1–3 years** of experience in digital marketing, social media marketing, or a similar role.

Salary

• *₹12,000 – ₹15,000 per month** *(Negotiable based on experience and skills).*

Pay: ₹12,000\.00 \- ₹15,000\.00 per month

Work Location: In person