Digital Marketing Executive – Performance Marketing
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Job Description
- *Digital Marketing Executive – Performance Marketing**
- *Company:** Callisto IT Solutions
- *Location:** Nagpur, Maharashtra
- *Salary:** ₹15,000 per month
- *Job Type:** Full\-time
- *Experience:** 1–2 years preferred; skilled freshers may apply.
- *About the Role**
For IT Company admissions \& for a real estate portal specialising in rental and resale properties, is looking for a creative and performance\-driven Digital Marketing Executive to increase brand awareness, generate qualified leads and grow our online presence.
- *Key Responsibilities**
- Create and edit promotional videos, property reels, YouTube Shorts and social media creatives.
- Develop engaging content, captions, ad copy, video scripts and calls to action.
- Manage Instagram, Facebook, YouTube and other relevant social media platforms.
- Plan and execute paid advertising campaigns using Meta Ads Manager (Facebook \& Instagram Ads).
- Manage lead\-generation campaigns targeting property owners, buyers, tenants and potential business associates.
- Understand Google Ads, audience targeting, campaign optimisation and budget management.
- Perform keyword research, basic SEO, on\-page optimisation and website promotion.
- Track campaign performance using CPL, CTR, CPC, qualified leads and conversion rates.
- Prepare weekly and monthly performance reports and recommend improvements.
- Use Canva, video editing software and AI\-powered marketing tools.
- Coordinate with the sales team to monitor lead quality and improve conversions.
- *Required Skills**
- Practical knowledge of Meta Ads Manager and performance marketing.
- Video creation and editing skills.
- Strong content writing and social media management skills.
- Understanding of lead generation, audience targeting and campaign analytics.
- Basic knowledge of Google Ads, SEO and Google Analytics 4\.
- Ability to analyse results and optimise campaigns based on performance.
- Good communication, creativity and time\-management skills.
- Knowledge of Hindi and Marathi will be an advantage.
- *Performance Expectations**
The candidate must focus on generating qualified leads, attracting property listings, increasing brand awareness and improving advertising performance—not just likes and followers.
- *How to Apply**
Interested candidates should submit their CV and portfolio, including sample videos, social media creatives and details of advertising campaigns they have managed.
- *Join and grow with us through creative marketing and measurable business results!**
Connect\- 7057205423 , callistoitsolutions@gmail.com
Pay: ₹12,000\.00 \- ₹16,000\.00 per month
Work Location: In person
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Job Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Mumbai
- Posted
- 17h ago
- Source
- Indeed