Digital Marketing Executive

• *Job Summary**

The Digital Marketing Executive is responsible for planning, implementing, and monitoring the company's digital marketing campaigns to increase brand awareness, generate leads, drive website traffic, and support business growth across various online platforms.

• *Key Responsibilities**

• *Digital Marketing \& Campaign Management**

• Plan and execute digital marketing campaigns across multiple channels.
• Manage Google Ads, Meta Ads (Facebook \& Instagram), and other online advertising platforms.
• Monitor campaign performance and optimize for better ROI.
• Create and manage email marketing campaigns.

• *Social Media Management**

• Manage company social media accounts and maintain regular posting schedules.
• Develop engaging content including posts, banners, videos, and promotional materials.
• Increase followers, engagement, and brand visibility across digital platforms.

• *SEO \& Website Management**

• Perform Search Engine Optimization (SEO) activities to improve website rankings.
• Conduct keyword research and competitor analysis.
• Update website content and coordinate with developers for website improvements.
• Monitor website traffic using analytics tools.

• *Content Creation**

• Create marketing content for websites, blogs, social media, and email campaigns.
• Coordinate with graphic designers and content creators for campaign materials.
• Ensure all content aligns with company branding and marketing objectives.

• *Analytics \& Reporting**

• Track and analyze digital marketing performance metrics.
• Generate weekly and monthly marketing reports.
• Provide insights and recommendations for campaign improvements.

• *Lead Generation**

• Develop and implement lead generation strategies.
• Manage landing pages and online inquiries.
• Coordinate with sales teams to ensure lead conversion and follow\-up.

• *Experience**

• 1–3 years of experience in Digital Marketing.

Pay: ₹12,000\.00 \- ₹22,000\.00 per month

Work Location: In person