Digital Marketing Manager

Midinnings seeks a results-oriented Digital Marketing Manager to spearhead and implement comprehensive digital marketing campaigns for a diverse portfolio of brands and industries. The successful candidate will possess deep expertise in performance marketing channels, specifically Meta Ads (Facebook & Instagram), Google Ads, and YouTube, alongside social media marketing, content strategy, and lead generation. This role demands a blend of strategic vision, creative execution, and sharp analytical skills to foster growth and achieve quantifiable outcomes. Key duties involve the full lifecycle of campaign management: planning, creation, and continuous optimization across digital platforms. You will manage lead generation initiatives to enhance conversion rates, diligently monitor campaign performance, and compile detailed reports. A core focus will be on optimizing campaign elements including budget allocation, audience targeting, creative assets, and bidding strategies to maximize return on investment.