Midinnings seeks a results-oriented Digital Marketing Manager to spearhead and implement comprehensive digital marketing campaigns for a diverse portfolio of brands and industries. The successful candidate will possess deep expertise in performance marketing channels, specifically Meta Ads (Facebook & Instagram), Google Ads, and YouTube, alongside social media marketing, content strategy, and lead generation. This role demands a blend of strategic vision, creative execution, and sharp analytical skills to foster growth and achieve quantifiable outcomes. Key duties involve the full lifecycle of campaign management: planning, creation, and continuous optimization across digital platforms. You will manage lead generation initiatives to enhance conversion rates, diligently monitor campaign performance, and compile detailed reports. A core focus will be on optimizing campaign elements including budget allocation, audience targeting, creative assets, and bidding strategies to maximize return on investment.
Digital Marketing Specialist
WBH Digital Solutions Pvt. Ltd. · Kolkata metropolitan area, West Bengal, India