Digital Marketing Manager

Job Title: Digital Marketing ManagerCompany

• *Alpha X Auto** \& **Infinity Miners** *(Crypto Mining Solutions)*

Location

Delhi (On\-site)

Employment Type

Full\-Time

About the Company

Alpha X Auto is one of Delhi's premium automotive service brands, specializing in Car Detailing, PPF, Ceramic Coating, Car Wrapping, Window Films, Performance Upgrades, Mechanical Repairs, and Luxury Car Care.

Infinity Miners is a fast\-growing company dealing in Bitcoin Mining Machines (ASIC Miners), Hydro Mining Solutions, Hosting Services, Mining Farm Setup, and Crypto Mining Consultancy.

We are looking for a creative, performance\-driven Digital Marketing Manager who can build both brands online, generate quality leads, and increase sales through digital platforms.

Key ResponsibilitiesDigital Marketing

• Plan and execute digital marketing campaigns for both brands.
• Manage Google Ads, Meta Ads (Facebook \& Instagram), LinkedIn Ads, and YouTube campaigns.
• Generate high\-quality leads with maximum ROI.
• Optimize advertising budgets and improve conversion rates.

Social Media Management

• Manage Instagram, Facebook, LinkedIn, X, and YouTube channels.
• Create monthly content calendars.
• Publish engaging posts, reels, stories, and short\-form videos.
• Grow followers and improve engagement.

Website \& SEO

• Manage and update company websites.
• Improve Google rankings using on\-page and off\-page SEO.
• Conduct keyword research and competitor analysis.
• Monitor website performance using Google Analytics and Search Console.

Content Creation

• Coordinate with graphic designers and videographers.
• Create promotional campaigns for:
• Car Detailing
• Paint Protection Film (PPF)
• Ceramic Coating
• Car Accessories
• Bitcoin Mining Machines
• Mining Farm Installations
• Write blogs, newsletters, and email marketing campaigns.

Performance Marketing

* Track KPIs including

• Cost per Lead (CPL)
• Return on Ad Spend (ROAS)
• Website Traffic
• Conversion Rate
• Customer Acquisition Cost (CAC)
• Prepare weekly and monthly performance reports.
• Continuously optimize campaigns based on data and analytics.

E\-commerce \& Lead Management

• Manage online product listings.
• Handle CRM and lead tracking.
• Coordinate with the sales team to improve lead conversion.

Required Skills

• 3–5\+ years of Digital Marketing experience.
• Strong knowledge of Google Ads and Meta Ads.
• SEO and SEM expertise.
• Experience with Google Analytics 4 (GA4\), Google Tag Manager, and Search Console.
• WordPress website management.
• Canva, Adobe Photoshop, or similar design tools.
• Video editing knowledge (Premiere Pro/CapCut preferred).
• Email marketing and marketing automation.
• Excellent communication and analytical skills.

Preferred Experience

• Experience in the Automotive industry.
• Experience in Cryptocurrency, Blockchain, or Bitcoin Mining.
• Knowledge of Shopify or WooCommerce is an advantage.

Qualification

• Bachelor's degree in Marketing, Business, Communications, or related field.
• Digital Marketing certifications from Google or Meta will be preferred.

Salary

₹20,000 – ₹30,000per month (depending on experience and performance)

Performance Incentives

• Monthly performance bonus
• Lead generation incentives
• Annual appraisal based on KPIs

Why Join Us?

• Work with two fast\-growing brands.
• Opportunity to build marketing strategies from scratch.
• Exposure to luxury automotive and cryptocurrency industries.
• Career growth with performance\-based rewards.

Pay: ₹20,000\.00 \- ₹30,000\.00 per month

Work Location: On the road