Digital Marketing Manager & Social Media Manager

Digital Marketing \& Social Media Manager

Location: Patna, Bihar

Experience: 3\+ Years Preferred

Salary: Negotiable – Based on Experience \& Expertise

Joining: Selected candidate should be able to join within 15 days

Open to: Candidates from across India, including Delhi/NCR

WhatsApp resume : 7654584408

We are looking for an experienced Digital Marketing \& Social Media Manager to lead our digital growth and admissions\-focused marketing team for our educational institution.

Key Responsibilities

Digital Marketing – Overall Head

\- Lead and manage the complete Digital Marketing \& Social Media team.

\- Plan and execute Meta Ads, Google Ads, Google Ads/AdWords, GMB and other digital campaigns.

\- Develop admission\-focused campaigns and ensure targeted leads and admissions( BBA \& BCA GRADUATION COURSE ).

\- Monitor campaign performance, CPL, lead quality, conversions and ROI.

\- Build and execute strategies to increase the college's online visibility, reach and admissions.

Social Media – Team Head

\- Lead and manage Instagram, Facebook, YouTube and LinkedIn.

\- Ensure regular and timely posting, content planning and platform growth.

\- Track reach, engagement, followers, likes, comments, views and overall performance.

\- Manage content creation, video shoots, editing, thumbnails, captions, hashtags and uploads.

\- Develop strategies to increase organic reach, engagement and followers.

\- Ensure the college's social media presence remains active, professional and continuously growing.

Creative \& AI Skills

\- Strong knowledge of Canva, AI tools, ChatGPT and other content/design tools.

\- Knowledge of CapCut, Filmora, Adobe Premiere Pro or similar video\-editing software.

\- Ability to quickly create social media creatives, reels, videos, posters, infographics and other marketing content using modern AI tools.

Who We Are Looking For

\- 3\+ years of relevant experience in Digital Marketing, Social Media or Education Marketing.

\- Candidates with prior experience in college/school admissions, education marketing or lead\-generation campaigns will be preferred.

\- Strong team\-management and leadership skills.

\- Must be highly result\-oriented and comfortable working in a fast\-paced environment.

\- Should have hands\-on knowledge of both paid advertising and organic social media growth.

Please apply only if your experience and skills are directly relevant to this role. This is a senior, hands\-on position responsible for leading the team and driving measurable digital growth and admissions.

Pay: ₹25,000\.00 \- ₹60,000\.00 per month

Work Location: In person