Parkhya Solutions Pvt Ltd, an established IT firm in Indore, is expanding its Digital Marketing team. We are hiring a Digital Marketing Executive to execute a broad range of online marketing initiatives. The role requires knowledge of e-commerce principles and digital lead generation techniques. You should be proficient with analytics tools, including Universal Analytics and GA4, and have hands-on experience with Google Tag Manager (GTM). A strong command of both on-page and off-page SEO is mandatory. Key duties will involve monitoring overall website health and performance, executing high-quality backlink strategies, and optimizing website and landing page content to achieve top search engine rankings. The ideal candidate will be passionate about leveraging digital channels to drive business growth and possess a comprehensive understanding of the full digital marketing funnel.