Digital Marketing Specialist

Avacend, Inc. requires a Digital Marketing Specialist to oversee and enhance our online presence and lead generation. You will manage and grow our social media ecosystems on Facebook, Instagram, YouTube, and LinkedIn by creating posts, reels, stories, and banners. The role involves planning, executing, and monitoring comprehensive digital campaigns, including hands-on management of Meta Ads (Facebook & Instagram) and Google Ads. You will improve search engine visibility through SEO activities like keyword research and on-page optimization. Additional responsibilities include managing email marketing initiatives, generating leads, analyzing campaign performance for regular reporting, and coordinating with internal teams for promotional activities to maximize customer engagement and conversion.