Digital Marketing Specialist

Bazar Mela Pvt. Ltd. is looking for a performance-driven Digital Marketing Specialist with 3-5 years of e-commerce experience, based in Bangalore. The specialist will be pivotal in driving online sales, customer acquisition, brand visibility, and overall marketplace expansion through sophisticated digital strategies. Core duties include planning, executing, and continuously optimizing performance marketing campaigns across Google Ads, Meta Ads, YouTube, and other pertinent digital platforms. The role demands a sharp focus on increasing customer acquisition and retention to boost revenue for the e-commerce platform. Additionally, the specialist will manage SEO and SEM initiatives along with comprehensive social media marketing to ensure a robust and multi-faceted online presence that fuels business growth.