BAZAR MELA (NRI GROUP OF COMPANIES) is recruiting a creative and performance-driven Digital Marketing Specialist to manage and execute campaigns that boost brand awareness, lead generation, customer engagement, and online growth. The candidate must have hands-on experience in social media marketing, SEO, paid advertising, content marketing, and campaign analysis. Core tasks involve planning, executing, and optimizing digital marketing across channels, managing Google Ads, Meta Ads (Facebook and Instagram), LinkedIn Ads, and other paid platforms, monitoring and analyzing campaign performance to maximize ROI, and generating quality leads through digital avenues. Social media management includes creating, scheduling, and managing content to enhance engagement and reach.