Thomsun Infocare requires a Digital Marketing Specialist based in Kerala to develop and execute strategies that boost brand awareness and generate qualified leads. Key duties include conducting market and competitor research, managing paid campaigns on Meta and Google Ads, and planning content for social media platforms like Instagram, Facebook, and LinkedIn. You will also design and promote service packages in coordination with internal teams, monitor campaign performance, and provide detailed monthly reports with actionable insights. Effective budget management to maximize ROI is essential. The role demands strong analytical skills to track website traffic, leads, and conversions across all digital initiatives.