Digital Marketing Specialist

Key Responsibilities

• **SEO \& Content:** Perform keyword research, on\-page/technical optimizations, and link building to boost search rankings and organic traffic.
• **Paid Campaigns:** Plan, execute, and optimize paid ad campaigns across Google Ads, Meta, and LinkedIn to maximize ROI.
• **Social Media \& Email:** Manage social media channels, maintain content calendars, and coordinate targeted email campaigns.
• **Analytics \& Reporting:** Track key performance metrics using Google Analytics (GA4\) and Search Console to deliver actionable insights and growth strategies.
• **Telesales \& Lead Nurturing:** Conduct outbound cold/warm calls and follow up on incoming digital leads to qualify prospects, pitch products/services, and close sales opportunities.
• **Pipeline Management:** Maintain an active sales pipeline, update CRM records accurately, and track lead conversion statuses from initial outreach through final closing.

Pay: ₹15,000\.00 \- ₹25,000\.00 per month

Work Location: In person