We are seeking a dynamic and creative **E\-Marketing Specialist** with 3**\+ years of experience** in digital marketing, preferably in the IT services industry. The candidate will be responsible for promoting our services, including **website development, mobile application development, software solutions, and digital products**, through effective online marketing strategies and lead generation activities.
Key Responsibilities
Plan and execute Email marketing campaigns for IT services and products.
Generate B2B leads through online platforms, campaigns, and marketing strategies.
Promote company services such as: Website Development, Mobile App Development, Custom Software Solutions, UI/UX Services
Prepare marketing reports and suggest improvements based on analytics.
Maintain brand consistency across all digital channels.
Research market trends, competitors, and customer behavior.
Required Skills
3\+ years of experience in E\-Marketing
Strong knowledge of Email Marketing \& Lead Generation
Knowledge of email marketing and automation tools
Understanding of IT services and software development industry