Frozen Industry- Sales and Marketing Executive

• *Job Overview**

High incentive structure.

We are seeking a high\-energy, multi\-talented **Sales Executive** to drive the 360\-degree growth of our frozen food brand. This unique role requires a dynamic professional who can handle the entire ecosystem: selling our premium **Frozen Soya Chaap \& Snack portfolio**, pitching commercial **refrigeration infrastructure** to retail partners, and closing high\-value **franchise deals** with prospective investors.

• *Key Responsibilities1\. Frozen Food \& B2B Product Sales**

• **Market Expansion:** Pitch and secure bulk orders for our Frozen Soya Chaap, French fries, and plant\-based snack portfolio to HoReCa (Hotels, Restaurants, Catering), modern trade outlets, and local distributors.
• **Volume Growth:** Meet monthly and quarterly primary and secondary sales targets.
• **Stock Management:** Monitor distributor stock levels and enforce **FIFO** (First In, First Out) rules to prevent product expiration.

• *2\. Cold Chain Infrastructure Sales**

• **Asset Placement:** Sell and lease commercial chest freezers and refrigeration units to partner retail outlets to lock in our brand’s exclusive shelf space.
• **Technical Consultation:** Assess partner shop capacities and recommend the appropriate refrigeration equipment to ensure an unbroken cold chain at **\-18°C or below**.
• **Audit Control:** Conduct regular field visits to ensure company\-provided refrigeration assets are fully functional and exclusively stocking our brand's SKUs.

• *3\. Franchise Development \& Sales**

• **Lead Conversion:** Identify, approach, and pitch our highly profitable QSR and Kiosk franchise models to prospective investors, entrepreneurs, and food industry professionals.
• **Deal Closure:** Manage the entire franchise sales pipeline—from initial discovery calls and presenting financial ROI models to negotiating agreements and closing the franchise fee.
• **Location Scouting:** Assist newly onboarded franchisees in evaluating high\-foot\-traffic locations suitable for setting up new brand outlets.

• *Key Performance Indicators (KPIs)**

• **Sales Volume:** Monthly revenue generated through bulk frozen food sales.
• **Infrastructure Footprint:** Number of company or partner freezers deployed in target markets.
• **Franchise Closures:** Number of new franchise store agreements signed per quarter.

• *Required Skills and Qualifications**

• **Industry Experience:** Proven track record in B2B FMCG sales, commercial kitchen equipment sales, or franchise expansion networks.
• **Pitching Excellence:** Exceptional negotiation skills with the ability to switch between pitching a ₹500 product box to a ₹10,000 freezer, up to a ₹10\+ Lakh franchise setup.
• **Cold Chain Knowledge:** Basic technical understanding of commercial refrigeration units and the shelf\-life demands of frozen food.
• **Mobility:** Ready to travel extensively across the assigned territory for field sales, distributor visits, and investor meets.

Pay: ₹9,500\.00 \- ₹15,000\.00 per month

Benefits

• Cell phone reimbursement
• Health insurance

Application Question(s)

• Age below 33
• Are you will to earn maximum incentives with high accountability

Education

• Bachelor's (Preferred)

Experience

• B2B sales: 1 year (Preferred)
• Direct sales: 2 years (Preferred)
• Field sales: 1 year (Preferred)
• Deep freezers: 1 year (Preferred)

Language

• Local language (Preferred)

License/Certification

• Driving Licence (Preferred)

Willingness to travel

• 75% (Preferred)

Work Location: In person