Zyonz Technologies is seeking a Google Ads Expert to plan, execute, and optimize paid advertising campaigns across the Google ecosystem. The expert will be responsible for creating and managing campaigns on Search, Display, Shopping, Performance Max, and YouTube. Core activities include thorough keyword and competitor research, continuous bid and strategy adjustments to improve key metrics like click-through rate, conversions, and return on investment, and vigilant budget monitoring to ensure efficient spending. The role also involves implementing conversion tracking via Google Analytics and Google Tag Manager, preparing comprehensive performance reports with actionable insights, and conducting A/B tests on ad copies, landing pages, and campaign configurations. Strong analytical skills and a demonstrated ability to generate leads and maximize ROI are essential.