In this role you will be responsible for Organization website trading with the focus on Personalization development, UI development, website tracking, BAU updates to improve customer experience and maximizing conversion. In cooperation with Digital team members, you will assist develop and deliver online trading, personalization, tracking strategies and implementation. The role closely works with digital team’s objectives to ensure that business proposition is optimized on the web to drive overall ecommerce sales performance. **KEY RESPONSIBILITIES**
+ Personalization development, implementation, and management
+ UI Development
+ Product Recommendation – cross sell/up sell.
+ A/B test execution
Essential Skills:* *5\+ years of experience in personalization tools, Google Tag Manager, and web analytics coding, tracking, implementation, and optimization.*
Desirable Attributes:* Data analysis and reporting in GA4, and the ability to communicate insights to stakeholders.
Adobe and Google Analytics 4 certification **Personal Attributes:*** Excellent communication and collaboration skills
Personal and professional alignment with WIS values
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