Lead Generation

• *Lead Generation**

• *Location : Papparambakkam, Thiruvallur**

• *Employment Type : Full\-time**

• *Job Overview:**

We are seeking a proactive and results\-driven Lead Generation Specialist to identify potential customers, generate high\-quality leads, and expand our customer base. The ideal candidate will have a strong background in market research, B2B outreach via LinkedIn, email marketing, and cold calling. This role plays a crucial part in driving the growth of our company by developing and nurturing meaningful client relationships.

• *Key Responsibilities:**

• *1\.** **Market Research:**

• Conduct in\-depth market research to identify potential industries and businesses that align with our product offerings.
• Analyze industry trends and customer pain points to tailor outreach strategies.

• *2\.** **Lead Generation:**

• Build and maintain a database of prospective clients using LinkedIn, CRM tools, and online directories.
• Identify decision\-makers within target organizations, including procurement managers, business owners, and engineers.

• *3\.** **Outreach and Engagement:**

• Initiate personalized LinkedIn outreach campaigns to connect with potential leads.
• Draft and send customized email campaigns to nurture prospects.
• Make cold calls to introduce our products, understand customer needs, and schedule meetings with decision\-makers.

• *4\.** **Follow\-up and Nurturing:**

• Track and manage leads through the sales funnel using CRM tools.
• Maintain consistent follow\-ups to convert leads into sales opportunities.

• *5\.** **Reporting and Optimization:**

• Analyze outreach performance metrics and suggest improvements to enhance lead conversion rates.
• Provide weekly/monthly reports on lead generation activities and outcomes.

• *Qualifications and Skills:**

• Education: Bachelor’s degree in Business Administration, Marketing, or a related field.
• Experience :2\+ years of experience in lead generation, market research, or sales.
• Proven track record of successfully generating and converting leads in a B2B environment.
• Technical Skills:
• Proficiency in LinkedIn Sales Navigator, CRM software (e.g., HubSpot, Salesforce), and email marketing tools.
• Basic knowledge of Microsoft Excel or Google Sheets for lead tracking.
• Soft Skills: Excellent verbal and written communication skills.
• Strong interpersonal skills to build rapport with potential clients.
• Self\-motivated, goal\-oriented, and detail\-driven.

• *What We Offer**

• Competitive salary and performance\-based incentives.
• Opportunity to work with a dynamic and passionate team.
• Professional development and growth opportunities.

• *How to Apply:**

Interested candidates can send their resume and a brief cover letter to **HR@cmdppl.co.in** with the

subject line: Application for Lead Generation.

Pay: ₹15,500\.00 \- ₹30,000\.00 per month

Benefits

• Provident Fund

Work Location: In person