Lead Generation Executive

• *Position:** Lead Generation Executive
• *Location:** Kharghar, Navi Mumbai
• *Department:** Sales \& Business Development
• *Employment Type:** Full\-Time
• *Experience Required:** 1–2 Years
• *Reporting To:** Team Lead – Sales / Inside Sales Team Lead

• *About Accordible**

Accordible is a fast\-growing B2B facility management and engineering services company serving clients across hospitality, healthcare, commercial real estate, corporate, retail and industrial sectors.

Our service portfolio includes facility management, technical and housekeeping manpower, kitchen duct cleaning, air duct cleaning, HVAC services, MEP services, annual maintenance contracts, façade cleaning and specialised engineering solutions.

As part of our continued growth, we are looking for a proactive Lead Generation Executive who can identify prospective clients, connect with relevant decision\-makers and create a consistent pipeline of qualified business opportunities.

• *Position Overview**

The Lead Generation Executive will be responsible for supporting the top of the sales funnel by identifying potential B2B clients, conducting outbound outreach and qualifying leads for the sales team.

The role will primarily involve cold calling, email outreach, LinkedIn prospecting, database research and follow\-up communication. The candidate will be expected to understand the prospect’s basic requirements, classify the lead according to its potential and schedule qualified meetings for the Inside Sales or Business Development team.

This is a lead\-generation\-focused role. The position does not carry independent responsibility for detailed proposal preparation, commercial negotiation or final closure. However, the executive must ensure that every qualified lead is handed over with complete and accurate information.

• *Key Responsibilities1\. Prospect Identification and Database Building**

• Identify potential B2B clients through LinkedIn, online research, business directories, industry databases and company websites.
• Research target industries such as hospitality, healthcare, corporate offices, commercial real estate, malls, manufacturing and institutional facilities.
• Identify relevant decision\-makers, including:
• Facility Managers
• Chief Engineers
• Purchase and Procurement Managers
• Administration Heads
• Operations Managers
• Property Managers
• General Managers
• Collect and verify company details, contact numbers, email addresses, locations and decision\-maker information.
• Maintain an organised and updated prospect database.
• Remove duplicate, inaccurate and irrelevant records from the database.

• *2\. Outbound Lead Generation**

• Conduct outbound cold calls to introduce Accordible and its service offerings.
• Send introductory emails, service presentations and professional follow\-up messages.
• Use LinkedIn and other professional networking platforms to connect with potential clients.
• Follow assigned calling lists, target industries and geographical markets.
• Generate new enquiries through structured and consistent outreach.
• Follow up with prospects who have shown initial interest but have not yet confirmed a meeting.
• Maintain professional communication during every client interaction.

• *3\. Lead Qualification**

• Understand the prospect’s basic service requirements through structured questioning.
• Collect preliminary information regarding:
• Required service
• Site location
• Number of locations
• Existing service arrangement
• Requirement timeline
• Frequency of service
• Decision\-making authority
• Approximate business potential
• Assess whether the prospect matches Accordible’s service capabilities and target client profile.
• Classify leads as Hot, Warm, Cold, Follow\-up or Not Relevant.
• Avoid forwarding incomplete or unqualified enquiries to the sales team.
• Record the reason for lead qualification or rejection.

• *4\. Meeting and Site\-Visit Coordination**

• Schedule calls, meetings, online presentations or site visits for qualified prospects.
• Coordinate meeting availability between the prospect and the assigned sales representative.
• Share complete lead information with the sales team before the meeting.
• Confirm meetings with prospects and send reminders where required.
• Update the meeting outcome in the CRM or sales tracker.
• Reschedule cancelled or postponed meetings after coordinating with the client.

• *5\. Lead Handover**

• Ensure that each qualified lead is handed over with complete information.
• Prepare a concise lead summary covering:
• Client and company details
• Decision\-maker information
• Service requirement
• Location and number of sites
• Requirement urgency
• Communication history
• Meeting details
• Next action required
• Coordinate with the Inside Sales Executive or Business Development Executive after the handover.
• Provide additional prospect information wherever required.
• Ensure that there is no communication gap between lead generation and sales teams.

• *6\. CRM and Data Management**

• Record all calls, emails, responses, follow\-ups and meetings in the CRM, Airtable or internal sales tracker.
• Update lead stages and next follow\-up dates regularly.
• Maintain accurate and complete records of prospect interactions.
• Ensure that no potential lead is missed because of delayed follow\-up.
• Maintain data confidentiality and follow company\-approved data\-handling practices.
• Support the preparation of clean and reliable lead reports for management review.

• *7\. Follow\-Up Management**

• Maintain a structured follow\-up calendar for all active prospects.
• Follow up with Warm and Cold leads at appropriate intervals.
• Reconnect with prospects whose requirements have been postponed.
• Track prospects who have asked to be contacted at a later date.
• Maintain persistence without using aggressive or unprofessional communication.
• Escalate high\-potential or urgent requirements to the Team Lead immediately.

• *8\. Market Research**

• Research new industries, client categories and geographical markets.
• Identify companies opening new hotels, hospitals, commercial buildings, malls or corporate facilities.
• Collect basic market information regarding client requirements and competitor services.
• Share relevant market observations with the Team Lead.
• Identify new prospecting sources and lead\-generation platforms.

• *9\. Target Achievement**

• Work towards assigned daily, weekly and monthly activity targets.
• Maintain the required number of calls, emails, LinkedIn connections and follow\-ups.
• Achieve targets related to qualified leads and meetings scheduled.
• Improve lead\-to\-meeting conversion through better research and qualification.
• Maintain consistency in prospecting and pipeline creation.
• Take responsibility for the quality and accuracy of generated leads.

• *10\. Reporting**

• Maintain a daily record of calls, connected calls, emails, follow\-ups and meetings.
• Submit daily and weekly lead\-generation reports.
• Report the number of:
• New prospects identified
• Calls completed
• Decision\-makers contacted
• Interested prospects
• Qualified leads
• Meetings scheduled
• Follow\-ups pending
• Highlight challenges such as incorrect data, low connection rates or recurring objections.
• Participate in sales review meetings and share updates on assigned activities.

• *Qualifications and Experience**

• Graduate degree in Commerce, Business Administration, Marketing, Management or a related field.
• 1–2 years of experience in lead generation, B2B tele\-calling, inside sales, customer acquisition or business development support.
• Experience in facility management, hospitality services, manpower supply, HVAC, technical services or other B2B service industries will be an advantage.
• Basic understanding of lead generation, sales funnels and lead qualification.
• Working knowledge of Microsoft Excel, Google Sheets, email tools, LinkedIn and online research.
• Familiarity with CRM systems or Airtable will be preferred.

• *Skills and Competencies**

• Strong verbal communication skills.
• Basic professional email\-writing ability.
• Confidence in making cold calls.
• Ability to speak with corporate decision\-makers professionally.
• Good listening and questioning skills.
• Ability to understand and record client requirements accurately.
• Strong research and data\-verification skills.
• Good follow\-up and coordination ability.
• Target\-oriented and self\-motivated approach.
• Comfortable with repetitive calling and outreach activities.
• Ability to handle rejection and continue prospecting consistently.
• Good organisational and time\-management skills.
• Attention to detail while maintaining CRM and prospect data.
• Willingness to learn about facility management and technical services.

• *Role Boundaries**

The Lead Generation Executive will primarily be responsible for prospecting, initial communication, qualification and meeting generation.

The following activities will generally be handled by the Inside Sales, Business Development or senior sales team:

• Detailed requirement discussions.
• Site inspection and technical assessment.
• Final scope preparation.
• Pricing and proposal approval.
• Commercial negotiation.
• Contract finalisation.
• Revenue closure.

The Lead Generation Executive may support these activities by providing prospect information and follow\-up coordination.

• *What We Offer**

• Competitive fixed salary with performance\-linked incentives.
• Monthly incentives based on qualified leads and meetings.
• Exposure to B2B corporate sales and multiple industries.
• Structured training on services, calling, qualification and CRM usage.
• Opportunity to work with premium clients across India.
• Performance\-driven and collaborative working environment.
• Clear opportunities for career growth.

• *Indicative Career Path:** Lead Generation Executive → Senior Lead Generation Executive → Inside Sales Executive → Business Development Executive

Pay: ₹10,000\.00 \- ₹20,000\.00 per month

Application Question(s)

• Your current CTC?
• Your Expected CTC?
• Your Notice Period?

Experience

• B2B sales: 1 year (Required)

Location

• Mumbai, Maharashtra (Mumbai) (Required)

Work Location: In person