Lead Generation Specialist

Interested candidates can send their CV to swetha@way2smile.com.Job Title: Lead Generation Executive

• *Location:** Chennai (Work From Office)
• *Experience:** 1–2 Years
• *Employment Type:** Full\-Time
• *Notice Period:** Immediate Joiners Preferred or 15 Days

Intrusted candidate can share their CV at **swetha@way2smile.com**

• *About the Role**

We are looking for a motivated and results\-driven **Lead Generation Executive** to join our Business Development team. The ideal candidate will be responsible for identifying potential clients, generating qualified leads, and supporting the sales team by building a strong sales pipeline. If you have a passion for research, prospecting, and B2B lead generation, we'd love to hear from you.

• *Key Responsibilities**

• Identify and generate high\-quality B2B leads through LinkedIn, online research, company websites, and lead generation tools.
• Research target companies, key decision\-makers, and industry trends.
• Build and maintain accurate prospect databases with relevant contact information.
• Qualify leads based on predefined business criteria.
• Support outbound email campaigns and cold outreach initiatives.
• Collaborate with the Business Development and Sales teams to achieve lead generation targets.
• Maintain and update CRM with lead information and communication history.
• Track daily, weekly, and monthly lead generation metrics and prepare reports.

• *Required Skills**

• 1–2 years of experience in Lead Generation, Business Development, or Inside Sales.
• Hands\-on experience with LinkedIn Sales Navigator, Apollo.io, Lusha, ZoomInfo, or similar lead generation platforms.
• Strong internet research and data mining skills.
• Good understanding of B2B lead generation and sales processes.
• Experience working with CRM tools such as HubSpot, Salesforce, or Zoho CRM.
• Excellent communication, analytical, and organizational skills.
• Proficiency in MS Excel and Google Sheets.
• Ability to work independently and meet assigned targets

Work Location: In person