Lead I - Creative Design

• *Role description**

JD

What We re Looking For

We re looking for a strategic and hands\-on marketing manager to lead how UST positions and brings its life sciences solutions to market. You will translate complex, technical and service offerings into clear, compelling narratives, while driving end\-to\-end go\-to\-market strategy. In a cross\-functional environment, you ll partner closely with sales and marketing to shape messaging, influence the roadmap, and deliver impactful launches that drive growth.

What You Will Do

• Lead the strategy, positioning, and go\-to\-market execution for UST s life sciences solutions.
• Own the end\-to\-end marketing function, including messaging/positioning, segmentation, launches, sales enablement, and market intelligence.
• Partner cross\-functionally with business units, sales, and solution leadership to translate complex offerings into clear, differentiated value propositions for customers across healthcare, life sciences, and ecosystem stakeholders.
• Act as the voice of the market internally and the voice of the product externally.

In This Role, You Can Expect To

• Define and evolve UST s life sciences positioning, messaging, and narrative across key customer segments and verticals
• Lead end\-to\-end go\-to\-market demand generation programs.
• Enable sales with clear value propositions, content, and tools that drive pipeline and expansion
• Develop and maintain deep understanding of customers, buyers, and competitors to inform strategy
• Drive category creation and thought leadership
• Establish and operationalize GTM processes, ensuring consistency and quality across launches
• Track and analyze performance of messaging and launches, iterating based on data and feedback

What You Need To Succeed

• 5\-7 years of experience in product marketing, with marketing experience in B2B technology/services or life sciences/pharma organizations.
• Proven track record of leading successful go\-to\-market strategies and driving measurable business impact
• Strong ability to translate complex technical products into clear, compelling messaging
• Exceptional written and verbal communication skills
• Familiarity with life sciences/pharma, technologies is strongly preferred
• Analytical mindset with comfort using data to inform decisions and measure success
• BS degree, MBA preferred

Skill: Product marketing,marketing functions,content marketing,hubspot,logistics,go to market .

• *Skills**

• *About UST**

UST is a global digital transformation solutions provider. For more than 20 years, UST has worked side by side with the world’s best companies to make a real impact through transformation. Powered by technology, inspired by people and led by purpose, UST partners with their clients from design to operation. With deep domain expertise and a future\-proof philosophy, UST embeds innovation and agility into their clients’ organizations. With over 30,000 employees in 30 countries, UST builds for boundless impact—touching billions of lives in the process.