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Marketing Intelligence Analyst, Senior
ProgressKA, IN1d ago
Full-timevia indeed
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Required Skills
power bisalesforcesql
Job Description
We are Progress (Nasdaq: PRGS) \- a trusted provider of software that enables our customers to develop, deploy and manage responsible, AI powered applications and experiences with agility and ease.
We’re proud to have a diverse, global team where we value the individual and enrich our culture by considering varied perspectives because we believe people power progress. Join us as a **Marketing Intelligence Analyst, Senior** and help us do what we do best: propelling business forward. Know more about us.
- *In this role you will:**
- Regular and ad\-hoc tracking, analysis, and reporting on different metrics and KPIs related to channel performance, GTM metrics, media \& awareness, funnel metrics, ROI, targets vs actuals, and marketing effectiveness
- Supporting data\-driven decisions through providing actionable insights \& recommendations for improvement
- Presenting findings and insights to the Marketing Leadership
- Creation of reports and dashboards in Domo, Power BI, and SalesForce
- Create, maintain, and optimize Domo \& Power BI dashboards and reports for business stakeholders including development of needed data sources.
- Develop, manage, and maintain complex SQL queries to extract, manipulate, and analyze large datasets from various sources.
- Experience with cloud\-based data warehouses (Snowflake or similar) will be considered an advantage
- Understanding the marketing \& sales objectives, the business processes, and the underlying systems
- Collaborating cross\-functionally with Marketing, Sales, Product, and other teams to better understand the metrics and present insights
- Participating and driving projects which support the marketing analytics \& reporting strategy
- *Your background:**
- Bachelor’s degree in Statistics, Data Science, Marketing, Business or related field
- 3\+ years of experience in analyzing data from multiple sources \& drawing actionable insights
- Proven experience working with SQL (writing complex queries, joins, subqueries, and optimization).
- Strong proficiency in Power BI or similar (creating dashboards, visualizations, and interactive reports). Experience with Domo would be considered an advantage.
- Hands\-on reporting experience with CRMs, Marketing Automation tools, SFDC, Google Analytics
- Advanced Excel user comfortable with large date sets
- Excellent analytical and problem\-solving skills
- Strong business judgement \& marketing knowledge is a plus
- Experience in cross\-functional projects
- Curious, organized, with strong attention to detail, quick to spot data integrity issues
- Self\-driven \& adaptive to change
- Experience working in a global company and with multiple teams and stakeholders; (tech industry is a plus)
- Excellent English and communication skills
- Excellent communication skills, with the ability to present data insights clearly to both technical and non\-technical teams
- *If this sounds like you and fits your experience and career goals, we’d be happy to chat. What we offer in return is the opportunity to experience a great** **company culture** **with wonderful colleagues to learn from and collaborate with and also to enjoy:**
- *Compensation**
- Competitive remuneration package
- Employee Stock Purchase Plan Enrolment
- *Vacation, Family, and Health**
- 30 days of earned leave
- An extra day off for your birthday
- Various other leaves like marriage leave, casual leave, maternity, and paternity leave
- Premium Group Medical Insurance for employees and five dependents, personal accident insurance coverage, life insurance coverage
- Professional development reimbursement
- Interest subsidy on loans \- either vehicle or personal loans
- Health club reimbursement
- *Apply now!**
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Job Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Bengaluru
- Posted
- 1d ago
- Source
- Indeed