Marketing & Lead Growth Manager

• *Company:** Hexa Coder Technologies Pvt. Ltd.
• *Location:** Ahmedabad, Gujarat
• *Experience:** 10–14 Years
• *Employment Type:** Full\-Time

About Hexa Coder Technologies Pvt. Ltd.

Hexa Coder Technologies Pvt. Ltd. is a technology\-driven company specializing in **3D Visualization, Digital Twin Solutions, Product Configurators, Interactive Web Applications, and Enterprise Software Development**. We help businesses transform their digital presence by delivering innovative, scalable, and high\-performance technology solutions across industries.

We are looking for a **Marketing \& Lead Growth Manager** who can drive demand generation, strengthen our market positioning, and build a predictable pipeline of qualified B2B opportunities.

Key ResponsibilitiesDemand Generation

• Generate qualified B2B leads through outbound campaigns, content marketing, partnerships, events, paid marketing, and Account\-Based Marketing (ABM).
• Develop and execute lead generation strategies aligned with business growth objectives.
• Identify and explore new lead acquisition channels.

B2B Positioning \& Messaging

• Create compelling messaging that clearly communicates complex technology solutions to business decision\-makers.
• Develop value propositions, marketing collateral, presentations, case studies, and thought leadership content.
• Ensure consistent brand positioning across all marketing channels.

Campaign Planning \& Execution

• Plan, execute, and optimize multi\-channel marketing campaigns.
• Define campaign objectives, budgets, timelines, KPIs, and ownership.
• Coordinate with internal teams to ensure timely execution and measurable outcomes.

Lead Funnel Management

• Manage the complete marketing funnel from lead generation to sales\-qualified opportunities.
• Work closely with the sales team to improve lead qualification, nurturing, and conversion.
• Maintain CRM hygiene and monitor pipeline progression.

Performance \& ROI

* Track and analyze campaign performance using key metrics such as

• Cost per Lead (CPL)
• Marketing Qualified Leads (MQLs)
• Sales Qualified Leads (SQLs)
• Conversion Rates
• Pipeline Contribution
• Campaign ROI
• Channel Performance
• Continuously optimize campaigns based on performance data.

Required Skills

• Strong experience in B2B technology marketing.
• Proven expertise in demand generation and lead acquisition.
• Excellent understanding of digital marketing, content marketing, SEO, paid campaigns, email marketing, LinkedIn marketing, and ABM.
• Experience with CRM platforms and marketing automation tools.
• Strong analytical, communication, and stakeholder management skills.
• Ability to manage multiple campaigns simultaneously with measurable business outcomes.

Preferred Qualification

• Bachelor's degree in Marketing, Business Administration, Engineering (B.E./B.Tech), or a related field.
• MBA is an added advantage.

Why Join Hexa Coder?

• Opportunity to work with cutting\-edge technologies including Digital Twins, 3D Solutions, and Enterprise Applications.
• Collaborative and innovation\-driven work environment.
• Opportunity to directly influence company growth through strategic marketing initiatives.

How to Apply

Interested candidates can send their updated resume to **hr@hexacoder.com** with the subject line: **"Marketing \& Lead Growth Manager"**.

Pay: From ₹1,500,000\.00 per month

Work Location: In person