Performance Marketing Executive / PPC Specialist (Google Ads & Meta Ads)

Performance Marketing Executive / PPC Specialist (Google Ads \& Meta Ads)

• *Company:** Cenitpro
• *Location:** Tollygunge, Kolkata (Near Tollygunge Metro)
• *Work Mode:** Work from Office
• *Experience:** 1\.5–3 Years
• *Salary:** ₹20,000–₹28,000/month (Negotiable based on experience \& current CTC)
• *Shift:** Day Shift

About the Role

Cenitpro is hiring a **Performance Marketing Executive** with hands\-on experience in **Google Ads and Meta Ads**. We are looking for someone who can independently manage paid campaigns, optimize performance, and generate quality leads for clients across multiple industries.

Responsibilities

• Plan, launch and optimize Google Ads (Search, Display \& Shopping).
• Manage Meta Ads (Facebook \& Instagram) campaigns.
• Optimize campaigns to improve Lead Quality, CPL, CPA and ROAS.
• Perform keyword research, audience targeting and campaign optimization.
• Set up and manage Conversion Tracking, GA4 and Google Tag Manager.
• Conduct A/B testing for ads, creatives and landing pages.
• Monitor campaign performance and prepare client reports.
• Work closely with the internal SEO, Design and Content teams.

Requirements

• **1\.5–3 years** of hands\-on Google Ads \& Meta Ads experience.
• Strong knowledge of Google Ads Manager and Meta Ads Manager.
• Experience with **GA4** and **Google Tag Manager**.
• Agency experience is highly preferred.
• Good analytical and reporting skills.
• Immediate joiners or candidates with shorter notice periods will be preferred.

Why Join Cenitpro?

• Work on National \& International client accounts.
• Opportunity to manage high\-budget campaigns.
• Performance\-based career growth.
• Friendly and collaborative work environment.
• Office located near Tollygunge Metro.

Pay: ₹20,000\.00 \- ₹28,000\.00 per month

Benefits

• Paid sick time
• Paid time off

Work Location: In person