We are looking for a results\-driven Meta Ads \& Performance Marketing Specialist to manage Facebook and Instagram advertising campaigns, generate leads and sales, and contribute directly to business growth.
*Key Responsibilities**
Plan, launch, and optimize Meta (Facebook \& Instagram) ad campaigns.
Drive lead generation, customer acquisition, and revenue growth.
Manage audience targeting, retargeting, and campaign budgets.
Monitor campaign performance and improve ROAS, conversions, and overall results.
Coordinate with the creative team for ad creatives and campaign assets.
Track key performance metrics and prepare regular reports.
*Requirements**
4–6 years of experience in Meta Ads / Performance Marketing.
Strong knowledge of Facebook Ads Manager and Instagram Advertising.
Experience managing lead generation and conversion\-focused campaigns.
Good analytical and problem\-solving skills.
Excellent English communication skills; candidates with a fluent and professional US accent will be preferred.
You will be responsible for driving business growth independently. Prior experience in scaling a business, brand, or revenue through performance marketing is required.
*Good to Have**
Strong command of International B2C business.
Experience in handling high\-ticket Fashion \& Lifestyle products will be an advantage.