Srushti Solutions is seeking a Performance Marketing Specialist to oversee and enhance paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn platforms. The role demands expertise in campaign strategy, budget management, and lead generation to deliver quantifiable business results and maximize return on ad spend. Key responsibilities include planning, executing, and optimizing diverse campaign types such as search, display, shopping, performance max, remarketing, and lead generation, while managing a monthly budget of up to ₹30 Lakhs. The specialist will closely monitor performance metrics including ROAS, CPA, CPC, CTR, and conversion rates to drive efficiency. This position requires a professional with a proven ability to strategize and refine campaigns for optimal impact in a performance-driven environment.