Performance Marketing Specialist

• *Performance Marketing Executive (Hospitality \& Digital Growth)**

Company: Tales Aur TrendsLocation: Jaipur (On\-site)Job Type: Full\-time

• *About Us**

Tales Aur Trends is a growing marketing agency in Jaipur that partners with brands to drive real business growth. We don’t just manage social media. We work as a complete marketing partner by combining content creation, paid advertising, websites, SEO, analytics, and customer acquisition strategies.

We’re looking for a Performance Marketing Executive who is passionate about data\-driven marketing and can help scale restaurants, cafés, hotels, resorts, and lifestyle brands.

• *Key Responsibilities**

• Plan, launch, and optimize Meta Ads (Facebook \& Instagram).
• Manage Google Ads including Search, Display, Performance Max, and YouTube campaigns.
• Work on Google Analytics (GA4\), Google Tag Manager, Meta Pixel, and conversion tracking.
• Manage OTA platforms such as Booking.com, Agoda, Airbnb, Expedia, and MakeMyTrip for hospitality clients.
• Improve hotel and restaurant listings, pricing strategies, promotions, and visibility.
• Monitor campaign KPIs including ROAS, CPA, CTR, CPC, CPM, conversion rate, and revenue.
• Build remarketing and customer acquisition funnels.
• Work with the content and design teams to improve ad creatives and landing pages.
• Prepare weekly and monthly performance reports with actionable insights.
• Stay updated with the latest digital marketing trends and platform updates.

• *Preferred Skills**

• 1–3 years of experience in Performance Marketing.
• Strong understanding of Meta Ads Manager and Google Ads.
• Experience with GA4, GTM, Meta Pixel, and conversion tracking.
• Knowledge of Booking.com, Agoda, Expedia, Airbnb, or other OTA platforms is highly preferred.
• Experience in hospitality, restaurant, hotel, or travel marketing is a bonus.
• Good analytical and problem\-solving skills.
• Excellent communication and presentation skills.

• *What You’ll Get**

• Opportunity to work with premium hospitality and lifestyle brands.
• Hands\-on experience managing end\-to\-end marketing campaigns.
• Exposure to website optimization, analytics, automation, and growth marketing.
• A fast\-growing environment with significant learning and career growth opportunities.
• Performance\-based incentives and future leadership opportunities.

If you’re passionate about building marketing systems that generate measurable business growth, we’d love to hear from you.

Pay: ₹15,000\.00 \- ₹35,000\.00 per month

Work Location: In person