Portfolio Lead DUA – India (Mandate: Urinary Analysis Experience)

Siemens Healthineers is seeking a high\-impact, results\-driven individual; to drive growth and market leadership for part of our portfolio across South \& West India, including Sri Lanka and Maldives.

This role will own end\-to\-end portfolio strategy and execution—spanning market development, commercial performance, funnel management, and customer engagement.

Job Title: Portfolio Lead – South \& West India (incl. Sri Lanka \& Maldives)

Job Description

Siemens Healthineers is seeking a high\-impact, results\-driven individual; to drive growth and market leadership for the Point of Care Diagnostics portfolio across South \& West India, including Sri Lanka and Maldives.

This role will own end\-to\-end portfolio strategy and execution—spanning market development, commercial performance, funnel management, and customer engagement.

Key Responsibilities

1\. Portfolio Strategy \& Growth Leadership* Drive portfolio\-level strategy to accelerate market share, revenue growth, and profitability

• Identify whitespace opportunities across segments, customer types, and geographies
• Lead initiatives to expand placements, improve utilization, and drive reagent pull\-through
• Develop and execute India\-specific growth levers aligned to regional dynamics

2\. Go\-to\-Market \& Commercial Excellence* Define and execute go\-to\-market strategy across segments (government, corporate, channel)

• Optimize pricing, tender positioning, and distribution models to improve competitiveness
• Drive commercial excellence initiatives—funnel sufficiency, win rates, and conversion velocity
• Partner with sales to unlock strategic deals and accelerate closures

3\. Funnel Management \& Digital Enablement (ShareVille)* Own end\-to\-end funnel governance on ShareVille—from lead generation to conversion

• Drive pipeline visibility, quality, and forecasting accuracy
• Analyse funnel leaks and implement interventions to improve conversion rates
• Institutionalize data\-driven decision making across the sales lifecycle

4\. Demand Generation \& Market Activation* Lead targeted pre\-sales activations (demos, workshops, clinical engagements)

• Drive integrated campaigns (digital \+ on ground) to build awareness and generate demand
• Collaborate with marketing and clinical teams to position differentiated value propositions
• Strengthen presence across digital and e\-commerce platforms to expand customer reach

5\. Customer \& Channel Engagement* Build strong relationships with key accounts, KOLs, and channel partners

• Enable deeper penetration in corporates, private labs, and emerging segments
• Ensure superior customer experience and retention across installed base

6\. Planning, Forecasting \& Financial Ownership* Lead business planning, budgeting, and forecasting in collaboration with sales, finance, and SCM

• Track revenue, margin, and key KPIs; drive corrective actions where required
• Provide actionable insights to leadership based on performance analytics
• Drive pricing and commercial decisions to balance growth and profitability

7\. Sales Enablement \& Capability Building* Enable sales teams with tools, training, and frameworks for better portfolio selling

• Improve capabilities in market segmentation, deal structuring, and value selling
• Drive focus on pipeline quality, win rates, and strategic account management

8\. Cross\-functional Leadership* Collaborate with marketing, service, regulatory, factory, and global teams

• Ensure alignment of product positioning, service delivery, and customer commitments
• Act as the bridge between global portfolio strategy and local market execution

9\. Performance Tracking \& Reporting* Define and monitor KPIs across growth, funnel, and market performance

• Lead regular business reviews with clear insights on performance, risks, and opportunities
• Drive continuous improvement initiatives to enhance efficiency and effectiveness

Qualifications \& Experience* Master’s degree in Business Administration/Life Sciences /related field (MBA preferred)

• 8–12 years of experience in Healthcare Diagnostics /POC/Med\-Tech, with strong commercial exposure
• Proven track record in portfolio management, sales strategy, or business leadership roles
• Strong understanding of commercial levers—pricing, tenders, channels, and funnel management
• Experience in digital marketing, demand generation, or e\-commerce platforms is an advantage
• Excellent stakeholder management and cross\-functional leadership skills
• Strong analytical mindset with ability to translate data into actionable business decisions