Regional Sales Manager_BRANCH BANKING_0733_8087_1100031

• *Enterprise Business Solutions**

Role Regional Manager

Location Across India

Number of Positions

Reporting Relationships Business Head

Position Grade M7/M8

• *Job Profile**

Drive end\-to\-end sales, onboarding, and portfolio growth thru dedicated team of

Assistant Product Sales Managers/PSMs, Senior Product Sales Managers \& Area Managers for **Merchant Acquiring** (POS/EDC, Bharat QR, UPI) and **Cash Management** solutions (Collections, Payments, Escrow\-Capital \& Non\-Capital Market Deals, Digital Integrations) across assigned verticals and mapped branches/relationship teams. The role combines **new acquisition** , **solutioning \& integration** , and **portfolio retention** with strong collaboration across internal stakeholders \& support Corporate/CA customers dealing with Consumer, Commercial Bank \& Wealth verticals

• *Key Responsibilities**

Regional Manager shall spearhead the team of Assistant Product Sales Managers/PSMs,

Senior PSMs \& AMs managing the below responsibilities in their regions :

• *1\) Business Development \& Lead Generation**

• Source merchants for **POS/EDC/Bharat QR/UPI** and identify opportunities for CMS across assigned markets and segments.
• Work with mapped **branches/RM teams** to drive leads, campaigns, and product penetration and ensure smooth handover for implementation.
• Generate independent leads via references, market mapping, and networking; target priority industries/sectors with tailored propositions.

+ **Collections:** Physical \& Electronic Collections, Smart Collect/Virtual Accounts, Payment Gateway, e\-NACH, BBPS, Cash, UPI.

+ **Payments:** Physical \& Electronic Payments, Dividend mandates, vendor/salary payouts, UPI payouts, Corporate Remittance

+ **Merchant Acquiring:** POS/EDC/Bharat QR with appropriate MDR/subvention constructs.

• *2\) Onboarding, Activation \& Portfolio Management**

• Coordinate with operations/implementation for **seamless go\-live** ; ensure activation and throughput (TPV/collections).
• Build deep client relationships to **retain and grow wallets** , cross\-sell/up\-sell adjacent products, and proactively resolve service issues.

• *3\) Enablement, Training \& Marketing Support**

• **Train and enable** Branch Banking/Relationship teams to sell CMS and Acquiring products effectively.
• Conduct system demos for Potential \& Existing clients; run **visibility campaigns** and provide marketing collaterals to drive penetration.

• *4\) Risk, Compliance \& Governance**

• Ensure **KYC/AML** and documentation standards are met; maintain AOF accuracy and policy adherence.
• Explain **chargebacks/fraud risks** for all product offering and follow audit/compliance

requirements throughout deal lifecycle.

• *Key Performance Indicators (KPIs)**

• **New acquisitions:** POS/QR terminals, CMS mandates
• **Activation \& throughput:** TPV, fee realization.
• **Penetration:** Product adoption across mapped branches/segments.
• **Portfolio health:** Retention, cross\-sell/up\-sell, NPS/CSAT.
• **Risk \& compliance:** Zero critical audit findings; KYC accuracy.

• *Qualifications \& Experience**

• **Minimum 15\-16 years of experience** in managing **Liabilities/POS/CMS Business** with a reputed bank / acquirer
• **MBA preferred** (Engineering \+ MBA is an advantage)
• Proficient in **MS Office** (Word, Excel, PowerPoint)
• Strong written and verbal communication in **English**

• *Skills \& Competencies**

• Strong sales orientation; self\-starter with high energy and proactive \& leader approach.
• Market savvy with solid networking; analytical and practical with troubleshooting aptitude.
• Excellent interpersonal, negotiation, presentation, and planning skills.
• Detail\-oriented, tenacious yet diplomatic; comfortable working under pressure and meeting tight deadlines.
• Capable of handling large team of more than 100 people
• Sound analytical and logical reasoning capabilities.