Sales Manager

Sales Manager – Gujarat

JOB DESCRIPTION

SALES MANAGER – GUJARAT

Department Sales \& Business Development Location Gujarat\-Ahmedabad Reporting To Head Office – Ranchi / Sales Head Job Type Full Time Travel Regular travel across Gujarat and nearby areas CTC 3\.00–4\.80 lakh per annum

1\. Job Purpose

The Sales Manager will be responsible for developing and expanding the company’s sales in Gujarat for Prismoline thermoplastic road\-marking paints and Prismolite road\-safety products. The role involves generating new business, developing customer relationships, converting enquiries into orders, and achieving assigned sales targets. The candidate will work under the guidance of the Head Office and maintain regular reporting of sales activities, customer enquiries, order status and market developments.

2\. Key Responsibilities

A. Sales \& Business Development

• Identify and develop new business opportunities across Gujarat.
• Generate sales enquiries and convert them into confirmed orders.
• Promote the company’s road\-marking paints and road\-safety products to potential customers.
• Achieve monthly, quarterly and annual sales targets.
• Follow up on quotations, pending enquiries and prospective orders.
• Develop new customer accounts and increase repeat business.

B. Customer \& Market Development

• Build relationships with road contractors, infrastructure companies, dealers, distributors and other relevant customers.
• Identify opportunities in road construction, highway projects and infrastructure development.
• Conduct regular customer visits and market surveys.
• Track competitor activities, market pricing and customer requirements.
• Develop a customer database and maintain regular follow\-ups.

C. Order \& Payment Follow\-up

• Coordinate with the Head Office for quotations, pricing approvals and order processing.
• Follow up on order execution and material dispatch with the internal team.
• Monitor outstanding payments and coordinate with customers for timely collections.
• Ensure that no unauthorized discounts, credit terms or commercial commitments are offered.

D. Reporting \& Head Office Monitoring

• Submit daily or weekly sales reports to the Ranchi Head Office.
• Maintain records of customer visits, enquiries, quotations, orders and payment follow\-ups.
• Update sales information in the company’s designated MIS/ERP/Google Sheet system.
• Share monthly sales forecasts, pipeline updates and competitor information.
• Attend scheduled online sales review meetings with the Head Office.

3\. Sales Targets \& Performance Accountability

• Achieve assigned sales and revenue targets.
• Generate a consistent pipeline of new customers and business opportunities.
• Improve enquiry\-to\-order conversion rates.
• Develop repeat business and long\-term customer relationships.

Sales Manager – Gujarat \|

• Ensure timely follow\-up on quotations, orders and outstanding payments.
• Maintain accurate sales records and timely reporting.

4\. Discipline \& Professional Standards

• Follow company sales processes, pricing policies and approval procedures.
• Maintain professional conduct with customers, dealers and business partners.
• Maintain confidentiality of company pricing, customer information and commercial terms.
• Follow the approved travel and expense policy.
• Avoid unauthorized commitments regarding pricing, credit, delivery timelines or product specifications.
• Ensure customer visits and business development activities are productive and properly documented.

5\. Key Performance Indicators (KPIs)

KPI Performance Measurement

Sales Achievement

Actual sales versus assigned target New Customer Acquisition Number of new customers developed

Order Conversion

Enquiries and quotations converted into orders Market Development Customer visits and new business opportunities

Payment Collection

Timely follow\-up and collection of outstanding dues Repeat Business Repeat orders from existing customers

Sales Reporting

Accuracy and timely submission of reports Sales Pipeline Value and quality of prospective business

6\. Authority \& Approval

The Sales Manager shall not independently approve special pricing, discounts, credit limits, extended payment terms or other commercial commitments. All such matters must be approved by the authorized person at the Ranchi Head Office.

7\. Compensation

CTC: 3\.00 lakh – 4\.80 lakh per annum, negotiable based on relevant experience, skills and suitability. Performance\-based incentives may be considered against achievement of assigned sales targets, subject to company policy. Travel reimbursement will be governed by the company’s approved policy.

8\. Candidate Profile

• Graduate in any discipline; candidates with a sales or marketing background will be preferred.
• Approximately 2–5 years of experience in sales, preferably in infrastructure, construction materials, paints, road\-safety products or related B2B industries.
• Good communication, negotiation and customer relationship skills.
• Ability to independently conduct customer visits and develop business across Gujarat.
• Basic computer knowledge and proficiency in Excel, email and sales reporting.
• Gujarati and Hindi communication skills are preferred; English proficiency will be an advantage.
• Willingness to travel regularly within the assigned territory.

9\. Core Expectation

The Sales Manager is expected to independently drive sales activities within Gujarat, build a strong customer base, generate business opportunities and achieve assigned sales targets. Performance will be evaluated on actual sales, new customer acquisition, order conversion, payment follow\-up, market development and reporting discipline. The role will operate under the commercial guidance and monitoring of the Ranchi Head Office.

Interested share your profile on akanksha@alliancerecruitmentagency.com

Pay: ₹20,000\.00 \- ₹30,000\.00 per month

Work Location: In person