Sales Manager

• *Company:** Blue Ice
• *Department:** Sales \& Marketing
• *Designation:** Sales Manager
• *Jurisdiction:** India
• *Reporting To:** Working Director or any other person deputed by the Director
• *Release Date:** 26 October 2026

• *1\. Job Purpose**

To drive sales growth, develop new business opportunities, maintain strong customer and dealer relationships, achieve annual sales targets, and ensure the profitability of orders while supporting the company's overall business objectives.

• *2\. General Skills Required**

• Courteous and professional communication.
• Prompt and reliable responses to customer and business queries.
• Punctuality, accountability, and dependability.
• Ability to maintain confidentiality of company information.
• Strong interpersonal and relationship\-management skills.

• *3\. Job\-Specific Skills**

• Thorough product knowledge.
• Annual sales and marketing target planning.
• Business development, networking, and market expansion.
• Excellent verbal and written communication skills.
• Knowledge of excise, sales tax, customs, and other applicable laws and regulations relating to sales and marketing.
• Leadership and team coordination.
• Familiarity with insulated truck bodies and cold\-room terminology.
• Product estimation, costing, pricing, and negotiation skills.
• Computer proficiency, particularly MS Office.
• Market development and customer acquisition.

• *4\. Qualifications and Experience**

• **Option 1:** Postgraduate qualification with a minimum of 3 years of relevant industry experience.
• **Option 2:** Graduate qualification with a minimum of 5 years of relevant industry experience.

Relevant experience in sales, marketing, business development, or a related industry is preferred.

5\. Key Roles and Responsibilities

• *5\.1 Sales and Customer Relationship Management**

• Manage sales activities, including customer registration, customer development, and relationship management.
• Maintain regular communication with customers and dealers to promote and secure orders for the company's Blue Ice Nirvan products.
• Identify new customers, dealers, and business opportunities to expand market reach.

• *5\.2 Dealer and Customer Database Management**

• Maintain and update dealer and customer information.
• Develop and maintain a database of market opportunities, ongoing projects, customer requirements, and industry trends.
• Conduct market intelligence activities and share relevant information with management.

• *5\.3 Quotations and Order Management**

• Understand BOQs (Bills of Quantities), project layouts, and customer specifications.
• Prepare quotations and maintain relevant records and documentation in line with applicable IS standards and company procedures.
• Follow up with customers for order finalisation, execution, and collection of payments.

• *5\.4 Profitability and Cash Flow**

• Ensure the profitability of orders booked.
• Monitor order costs, pricing, and commercial terms.
• Support timely payment collection and maintain healthy cash flow for the smooth functioning of operations.

• *5\.5 Meetings and Reporting**

• Attend and participate in internal review meetings.
• Submit sales reports, business updates, market information, and other reports as required by management.
• Monitor sales performance against agreed targets and recommend corrective actions when necessary.

• *5\.6 Company Vision and Interdepartmental Coordination**

• Ensure that sales and marketing activities align with the company's vision, mission, and objectives.
• Coordinate with other departments to support business growth and ensure smooth organisational functioning.
• Work collaboratively with internal teams to meet customer requirements and delivery commitments.

• *5\.7 Policies, Procedures, and Performance Standards**

• Support the development, implementation, and maintenance of departmental policies, procedures, and performance standards.
• Ensure compliance with applicable company policies and approved operating procedures.

• *5\.8 Payment Collection and Statutory Documentation**

• Ensure timely collection of payments from customers.
• Collect applicable statutory forms and other required documents from customers, wherever relevant.
• Coordinate with the concerned departments for proper documentation and record maintenance.

• *5\.9 ISO Compliance and Documentation**

• Implement and maintain applicable ISO procedures and documentation.
• Ensure records are properly maintained and available for internal and external audits, wherever applicable.

• *5\.10 Regulatory Compliance**

• Monitor and comply with applicable Indian road transport regulations and other statutory requirements relevant to the company's products.
• Coordinate with the concerned departments to ensure compliance with applicable product, transportation, and documentation requirements.

• *5\.11 Confidentiality and Information Management**

• Maintain and update all sales\-related data, customer records, and business information.
• Ensure that confidential company information is protected and disclosed only to authorised persons.

• *5\.12 Additional Responsibilities**

• Perform any other duties or responsibilities assigned by management from time to time, consistent with the role and business requirements.

• *6\. Annual Sales Target**

The annual sales target shall be mutually agreed upon between the Sales Manager and management. Performance will be reviewed periodically against the agreed targets and business objectives.

• *7\. Performance Evaluation Criteria**

Performance may be evaluated based on

• Achievement of agreed annual and periodic sales targets.
• New customer and dealer acquisition.
• Customer relationship management and retention.
• Order profitability and contribution to business growth.
• Timely payment collection and cash\-flow management.
• Accuracy of quotations, records, and sales reports.
• Compliance with company policies, applicable regulations, and ISO procedures.
• Coordination with internal departments and overall performance.

• *8\. General Conditions**

The Sales Manager shall discharge all assigned duties responsibly, maintain professional conduct, safeguard confidential company information, and comply with the instructions and policies issued by management from time to time.

• *Prepared By:** HR \& Administration
• *Approved By:** Working Director / Authorised Management Representative

Pay: ₹30,000\.00 \- ₹60,000\.00 per month

Work Location: In person