Senior Digital Marketing Executive

• *Location: Surat (Gujarat), India**

• *Job Type: Full\-Time, Onsite**

• *Experience Level: 3–5 years**

• *Salary range: CTC ₹4\.5 LPA – ₹10 LPA (Based on experience and skills)**

• *About Us**

GEMGEM is a C2C luxury jewellery marketplace built for the U.S. market. We connect buyers and sellers of high\-value natural diamond jewellery through a platform focused on trust, authenticity, and secure transactions.

We are looking for a **Senior Digital Marketing Executive** who is hands\-on, data\-driven, and ready to support the growth of a premium marketplace brand through performance marketing, SEO, reporting, and campaign execution.

We’re seeking a **Mid\-Senior Digital Marketing Executive** who can drive our brand and performance to dazzling new heights — someone who’s strategic, data\-driven, and ready to help scale a marketplace redefining how Indians buy and sell real diamond jewelry.

### **Key Responsibilities**

• Plan, execute, and optimize paid campaigns across **Google Ads, Meta Ads**, and other relevant platforms
• Drive performance with a strong focus on **ROAS, CAC, CPL, CTR, CPC, and conversion rate**
• Support and execute **SEO strategy**, including on\-page, off\-page, keyword, and technical SEO improvements
• Manage **remarketing, audience segmentation, and funnel optimization**
• Track and analyze campaign performance using **GA4, GTM, GSC, Looker Studio, Meta Events Manager**, and related tools
• Prepare **daily, weekly, monthly, quarterly, and yearly performance reports** with actionable insights
• Work closely with **content, design, and product teams** to improve campaign and landing page performance
• Support **A/B testing**, keyword optimization, ad copy, and campaign content execution
• Stay updated on digital platform changes and translate them into practical actions

### **What You Bring to the Vault**

• **3–5 years** of hands\-on experience in digital marketing
• Strong experience in **Google Ads and Meta Ads**
• Good understanding of **SEO, conversion funnels, retargeting, attribution, and A/B testing**
• Strong analytical mindset and confidence working with performance data
• Hands\-on experience with **GA4, Google Search Console, GTM, Looker Studio, Meta Business Manager**, and similar tools
• Good English communication and writing skills
• Experience in **eCommerce, D2C, marketplace, fashion, luxury, or lifestyle brands** is a plus
• Experience with the **U.S. market** is preferred

### **Shine Bright with These KPIs**

• Campaigns with high ROAS and reduced CAC.
• Regular, insightful performance reports that guide better decisions.
• Strong organic growth from improved SEO strategy.
• Effective funnel optimization and retargeting conversion.

### **What’s in it for You?**

• Opportunity to grow in a high\-performance marketing culture.
• Be part of a brand redefining how luxury diamond jewelry is bought and sold in the U.S. market.
• Collaborate with passionate teams building for scale, innovation, and impact.

Ready to Market the Future of Luxury Tech?

If you're a strategic thinker with sharp digital marketing skills, hands\-on campaign execution experience, and a hunger to drive performance at scale, we’d love to hear from you.