As a Senior Digital Marketing Manager at Nvizion Solution, you will develop and lead marketing strategies to establish the company as an industry thought leader, including creating and managing annual marketing roadmaps aligned with business objectives. You will utilize Google Analytics and Google Tag Manager to track key performance indicators and translate data insights into effective marketing strategies. Overseeing the production of high-impact content such as whitepapers, blogs, case studies, and webinars, while driving editorial calendars for consistent messaging, is crucial. Implementing and optimizing CRM and marketing automation tools to streamline campaigns and enhance lead nurturing processes, and collaborating with the sales team to improve lead scoring, are also key responsibilities.