Senior Social Media Strategist, Luxury Jewellery Brands

We are a creative agency that works exclusively with jewellery brands. We handle social media, Meta advertising, photography, video, and branding for some of the best\-known names in the industry. We currently manage social media for 15 brands, and we’re looking for one exceptional person to lead it.

• *This role is not for everyone.**

Please don’t apply if you’ve managed pages but never owned results, if you schedule posts and send monthly reports without being able to explain *why* something worked, or if you’re not comfortable presenting your ideas to clients.

• *About the Role**

You will own strategy and growth across multiple client accounts, guide our content and design team, and be the person clients trust to know what they’re talking about. You’ll set the standard for what great work looks like here.

• *Responsibilities**

• Build social media strategy for luxury and premium brands: positioning, content pillars, campaign planning and growth funnels
• Plan and review content calendars, reels, captions and creative direction
• Plan and optimise Meta ad campaigns alongside organic content
• Track performance, analyse what’s working and act on it
• Present strategy and results to clients with confidence
• Mentor and review the work of junior team members
• Stay ahead of platform changes, trends and what top brands are doing

• *Requirements**

• 5\+ years of hands\-on experience managing social media for brands, with results you can prove
• Strong command of Instagram, Meta Ads Manager and analytics tools
• Excellent written English and sharp copywriting skills
• A strong eye for visual quality and brand consistency
• Confident communicator who can handle client calls and meetings
• Experience with luxury, jewellery, fashion or lifestyle brands is a strong advantage
• Ability to manage multiple accounts without dropping quality

• *How to Apply**

Please answer these three questions in your application.

• Pick one brand you’ve managed. What was the situation when you took over, what specific decision did you make, and what changed in the numbers?
• A luxury jewellery client says, “My reels get lots of views, but no enquiries.” What’s your diagnosis, and what would you do in the first 30 days?
• Name one brand’s Instagram that is doing something genuinely smart right now, and one thing you’d change about it.

Also share links to 2–3 live accounts you’ve managed.

• *Job Type:** Full\-time
• *Location:** Mumbai / Remote
• *Salary:** Paid to match the seniority we’re looking for.

Pay: ₹30,000\.00 \- ₹61,000\.00 per month

Work Location: Remote