SEO Executive

• *Company:** Himalayan Dream Treks (HDT)
• *Location:** Dehradun, Uttarakhand
• *Job Type:** Full\-time
• *Experience:** 1–3 years (freshers with relevant skills may also apply)

• *About Himalayan Dream Treks**

Himalayan Dream Treks is a trekking and adventure travel company based in Uttarakhand, offering trekking experiences across Uttarakhand, Himachal Pradesh, and Nepal. We are looking for a result\-oriented SEO Executive to improve our website's organic visibility, increase qualified traffic, and generate more trekking inquiries and bookings through search engines.

• *Key Responsibilities**

• Develop and implement effective SEO strategies to improve organic search rankings.
• Conduct keyword research for trekking packages, adventure tours, and travel\-related topics.
• Optimize website pages, blogs, meta titles, meta descriptions, headings, URLs, and internal links.
• Write SEO\-friendly content briefs and coordinate with content writers for blogs and landing pages.
• Perform technical SEO audits and identify issues related to indexing, crawling, site speed, mobile usability, and broken links.
• Build high\-quality backlinks through ethical link\-building and outreach strategies.
• Monitor website performance using Google Search Console, Google Analytics 4, and other SEO tools.
• Track keyword rankings, organic traffic, conversions, and website inquiries.
• Optimize existing content and identify new opportunities to rank for relevant trekking and travel keywords.
• Conduct competitor analysis and stay updated with Google algorithm changes and SEO best practices.
• Collaborate with the marketing team to improve website traffic, lead generation, and online bookings.

• *Required Skills**

• Good understanding of on\-page, off\-page, technical, and local SEO.
• Experience with keyword research tools such as Ahrefs, SEMrush, or Ubersuggest.
• Familiarity with WordPress and SEO plugins such as Rank Math or Yoast SEO.
• Knowledge of Google Search Console, Google Analytics 4, and Google Tag Manager.
• Strong analytical, research, and problem\-solving skills.
• Basic understanding of content marketing and search intent.
• Ability to track SEO performance and prepare monthly reports.

• *Preferred Qualifications**

• Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field.
• Previous experience in travel, tourism, adventure, or hospitality SEO is an advantage.
• Knowledge of conversion rate optimization and lead generation is a plus.

• *Key Performance Indicators (KPIs)**

• Growth in organic website traffic.
• Improvement in rankings for target keywords.
• Increase in qualified organic leads and trekking inquiries.
• Growth in organic conversions and bookings.
• Improvement in website health and technical SEO performance.
• Growth in relevant, high\-quality backlinks.

• *How to Apply**

Interested candidates can share their resume, portfolio, and examples of websites or SEO projects they have worked on.

• *bhuvi@himalayandreamtreks.in**

Pay: ₹15,000\.00 \- ₹17,000\.00 per month

Benefits

• Paid time off

Application Question(s)

• Have you worked in the travel industry before?

Experience

• SEO: 1 year (Preferred)

Location

• Dehradun, Uttarakhand (Preferred)

Work Location: In person