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SEO Specialist

CapMindsTN, IN1d ago
Full-timevia indeed

Required Skills

seo

Job Description

  • *SEO Specialist \| 2–4 Years Experience**

We are looking for an experienced and results\-driven **SEO Specialist** with **2–4 years of hands\-on experience** in SEO strategy, demand generation, content optimization, and performance analysis. The ideal candidate should be capable of improving organic visibility, generating qualified leads, and achieving measurable marketing goals.

  • *Key Responsibilities**
  • Develop SEO strategies to improve **organic traffic, keyword rankings, and website visibility**
  • Conduct **keyword research, competitor analysis, and search intent analysis**
  • Execute **On\-Page SEO, Off\-Page SEO, and basic Technical SEO**
  • Optimize website pages, blogs, landing pages, and marketing content
  • Implement **demand generation and organic lead generation strategies**
  • Track **SEO KPIs, demand generation KPIs, and content performance KPIs**
  • Analyse organic traffic, keyword rankings, leads, conversions, and user behaviour
  • Monitor website performance using **Google Search Console, GA4, Ahrefs, SEMrush, or similar tools**
  • Identify opportunities to improve **landing\-page conversions, content performance, and lead quality**
  • Prepare regular performance reports and action plans aligned with **SEO goals and business objectives**
  • Collaborate with content, marketing, and technical teams to improve organic growth
  • *Required Skills \& Qualifications**
  • Bachelor's degree in any discipline with **2–4 years of hands\-on SEO experience**
  • Strong knowledge of **On\-Page SEO, Off\-Page SEO, Technical SEO, and Keyword Research**
  • Hands\-on experience with **Google Search Console, GA4, Ahrefs, SEMrush, or similar SEO tools**
  • Understanding of **Demand Generation, Lead Generation, and Conversion Rate Optimization**
  • Knowledge of **content strategy, content optimization, and content performance KPIs**
  • Ability to define and monitor **SEO goals, traffic growth, keyword rankings, and organic lead targets**
  • Strong analytical, problem\-solving, and reporting skills
  • Good written and verbal communication skills
  • Ability to independently execute, analyse, and improve SEO performance

Pay: ₹30,000\.00 \- ₹65,000\.00 per month

Benefits

  • Provident Fund

Work Location: In person

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Job Overview

Job type
Full-time
Work mode
On-site
Location
Chennai
Posted
1d ago
Source
Indeed