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Job Title: AEO \& GEO Specialist
Department: Digital Marketing / SEO
Location: Mumbai, Malad
Experience: 1 to 3 yrs
Type: Full\-time
Salary:\- 12,000 to 20,000 monthly inhand
About the Role
Hegxcorp is looking for an AEO \+ GEO Specialist who understands how search is evolving beyond keywords. You’ll be responsible for making Hegxcorp visible in AI answers, voice search, and traditional search by optimizing content for Answer Engine Optimization \+ Generative Engine Optimization.
Key Responsibilities
1\. Answer Engine Optimization \- AEO
\- Optimize content for featured snippets, People Also Ask, knowledge panels, and voice search
\- Structure content using FAQ schema, HowTo schema, tables, and Q\&A format
\- Identify question\-based keywords \+ zero\-click search opportunities
\- Improve content clarity, E\-E\-A\-T signals, and factual accuracy for Google AI Overviews
2\. Generative Engine Optimization \- GEO
\- Optimize brand/content visibility in ChatGPT, Perplexity, Gemini, Claude, and other LLMs
\- Build topical authority through clusters, citations, and high\-quality references
\- Develop content that gets cited/recommended by AI models vs just ranked by Google
\- Monitor brand mentions \+ sentiment in AI\-generated responses
\- Create data\-driven, citable content: stats, research, case studies, original insights
3\. Strategy \& Execution
\- Conduct AEO \+ GEO audits and gap analysis for Hegxcorp website/products
\- Collaborate with content team to rewrite existing blogs/pages for AI search
\- Track rankings in traditional SERPs \+ visibility in AI answers using tools like Ahrefs, SEMrush, AlsoAsked, Profound, etc
\- Stay updated on Google SGE, AI Overviews, and LLM algorithm changes
\- Report monthly on AI visibility share, snippet wins, and organic traffic growth
Required Skills \& Qualifications
\- 2\-5 years in SEO, with proven experience in AEO/GEO or featured snippet optimization
\- Strong understanding of how LLMs retrieve and cite information
\- Hands\-on experience with schema markup, content structuring, entity optimization
\- Familiarity with AI search tools: Perplexity, ChatGPT browsing, Google SGE, Bing Copilot
\- Excellent research \+ writing skills. Ability to create “citation\-worthy” content
\- Knowledge of E\-E\-A\-T, NLP, and semantic SEO
Pay: ₹12,000\.00 \- ₹20,000\.00 per month
Work Location: In person
LLM Evaluator | $8/hr Remote
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