SEO Specialist

Key ResponsibilitiesSearch Engine Optimization (SEO)

• Develop and implement on\-page and off\-page SEO strategies.
• Conduct keyword research and competitor analysis.
• Optimize website pages, blogs, magazine articles, and landing pages for search engines.
• Improve website rankings on Google and other search engines.
• Monitor and resolve technical SEO issues.

On\-Page SEO

• Optimize meta titles, meta descriptions, headers, URLs, and internal linking.
• Ensure content follows SEO best practices.
• Improve website structure and user experience.
• Optimize images, page speed, and mobile responsiveness.

Off\-Page SEO

• Build high\-quality backlinks through outreach and content promotion.
• Manage directory submissions, guest posting, and link\-building campaigns.
• Monitor backlink profiles and domain authority growth.

Technical SEO

• Perform website audits and identify SEO improvements.
• Monitor indexing, crawling, and website health.
• Manage XML sitemaps, robots.txt, and schema markup.
• Work with developers to resolve technical issues affecting SEO performance.

Analytics \& Reporting

• Track keyword rankings, website traffic, and conversions.
• Generate weekly and monthly SEO performance reports.
• Analyze website data using Google Analytics, Google Search Console, and SEO tools.
• Recommend improvements based on performance metrics.

Content \& Digital Marketing Support

• Collaborate with Content Writers and Editorial teams for SEO\-friendly content creation.
• Support digital marketing campaigns with SEO insights.
• Stay updated on search engine algorithm changes and industry trends.

Required Skills

• Strong knowledge of On\-Page, Off\-Page, and Technical SEO.
• Experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, or similar tools.
• Understanding of keyword research and competitor analysis.
• Knowledge of WordPress and CMS platforms.
• Basic understanding of HTML, CSS, and website optimization.
• Excellent analytical and problem\-solving skills.

Pay: ₹20,000\.00 \- ₹25,000\.00 per month

Work Location: In person