SEO Specialist

Webcooks is looking for a skilled, creative, and results\-driven SEO Specialist with a minimum of 2 years of hands\-on experience in Search Engine Optimization. The ideal candidate should have strong knowledge of SEO strategies, website optimization, keyword research, and search engine ranking techniques.

We are looking for **creative and result\-oriented thinkers** who can develop **innovative SEO strategies,** identify new **growth opportunities, enhance organic search visibility, and drive high\-quality website traffic.** The ideal candidates should be **proactive, analytical, and self\-driven, with the ability to independently manage SEO activities**, adapt to the **latest search engine algorithms**, and **stay updated with emerging industry trends and best practices.**

• *Key Responsibilities:**

• Plan, develop, and execute effective on\-page, off\-page, and technical SEO strategies.
• Conduct comprehensive keyword research and competitor analysis to identify ranking opportunities.
• Optimize website content, meta titles, meta descriptions, headings, URLs, internal links, and overall website structure.
• Perform technical SEO audits and identify issues related to crawling, indexing, website speed, mobile usability, and site architecture.
• Develop and implement link\-building strategies to improve domain authority and search engine rankings.
• Monitor website performance, keyword rankings, organic traffic, and conversions.
• Use tools such as Google Analytics 4, Google Search Console, and professional SEO tools to track performance and identify improvement areas.
• Optimize existing website content and collaborate with content teams to develop SEO\-friendly content.
• Identify and resolve SEO\-related issues while implementing best practices in accordance with search engine guidelines.

Analyze competitors and industry trends to discover new SEO opportunities.

• Stay updated with Google algorithm updates, evolving SEO practices, and emerging search trends.
• Prepare regular SEO performance reports and recommend actionable improvements.
• Take ownership of assigned SEO projects and work toward measurable performance goals.

• *Skills \& Qualifications**

• Minimum 2 years of hands\-on experience in SEO is mandatory.
• Strong understanding of on\-page SEO, off\-page SEO, and technical SEO.
• Good knowledge of keyword research, competitor analysis, link building, and content optimization.
• Practical experience with Google Analytics 4 and Google Search Console.
• Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, or similar platforms.
• Understanding of website indexing, crawling, ranking factors, and search engine algorithms.
• Strong analytical, problem\-solving, and strategic thinking skills.
• Creative mindset with the ability to develop innovative SEO strategies.
• Ability to analyze website performance and translate data into actionable insights.
• Ability to manage SEO tasks independently and meet deadlines.

• *Requirements**

• Creative thinkers with a passion for SEO and digital growth.
• Confident in handling SEO activities independently.
• Results\-oriented and focused on improving organic visibility and rankings.
• Proactive in identifying problems and suggesting practical solutions.
• Serious about building effective, long\-term SEO strategies rather than relying on shortcuts.

• *Job Type:** Full\-time, On\-Site

• *Location:** Ranjit Avenue, Amritsar, Punjab – 143001

• *Pay:** ₹20,000 – ₹25,000 per month

• *Schedule:** Day shift

Job Type: Full\-time

Pay: ₹20,000\.00 \- ₹25,000\.00 per month

Work Location: In person