Social Media Executive – Brand Growth & Virality
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Job Description
- *About WillStar Films**
WillStar Films is an AI\-first film studio combining filmmaking, storytelling, and artificial intelligence to create films, biopics, vertical dramas, music videos, and advertisements.
We are looking for a creative and trend\-aware Social Media Executive who can build brand awareness, grow our online presence, and create engaging content across social media platforms.
- *Key Responsibilities**
- **LinkedIn \& X (Twitter) – Top Priority:** Manage company pages, create engaging posts and threads, identify trending topics, and drive organic reach, engagement, and brand awareness.
- **Virality \& Personal Branding:** Understand what makes content viral. Experience growing personal brands or making an individual's social media page go viral will be a major advantage.
- **Film Industry Knowledge:** Stay updated on film industry news, entertainment trends, trailers, releases, viral discussions, and AI filmmaking developments.
- **End\-to\-End Page Management:** Handle social media accounts from content planning and publishing to engagement, monitoring, and reporting.
- **YouTube Management:** Upload films, trailers, teasers, and Shorts; optimize titles and descriptions; and monitor channel performance.
- **Instagram Management:** Publish Reels, posts, and Stories while leveraging relevant trends and cinematic content.
- **Content Repurposing:** Understand basic video editing, subtitles, trimming, resizing, and converting long\-form videos into short\-form content using tools such as Canva.
- **Brand Awareness:** Build WillStar Films' identity among filmmakers, creators, film enthusiasts, and AI communities.
- **Analytics \& Growth:** Track reach, impressions, engagement, shares, and follower growth; identify successful content strategies and prepare performance reports.
- *Requirements**
- 1–3 years of experience in social media management, digital marketing, or content growth.
- Strong understanding of LinkedIn and X (Twitter) algorithms, trends, engagement, and organic virality.
- Basic knowledge of the film and entertainment industry.
- Experience managing social media pages independently.
- Basic video editing knowledge and strong English writing skills.
- Familiarity with AI tools and AI filmmaking is preferred.
- Ability to identify trends, create engaging content, and take ownership of brand growth.
- *Preferred Candidate**
Someone who has previously grown a personal brand, helped a creator or individual go viral, or can demonstrate successful organic social media growth through real examples.
- *Key Objective**
Build strong brand awareness and grow WillStar Films' digital presence, prioritizing **LinkedIn and X (Twitter)**, followed by **YouTube and Instagram**, through consistent content, industry trends, and effective organic growth strategies.
- *Interested candidates should share their resume and examples of social media pages, viral posts, or campaigns they have managed.**
Pay: ₹20,000\.00 \- ₹30,000\.00 per month
Benefits
- Paid sick time
Work Location: In person
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Job Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Mumbai
- Posted
- 1d ago
- Source
- Indeed