Social Media Executive

What You’ll Do1\. Multi\-Platform Social Media Execution

• **LinkedIn:** Own the daily content engine for the CallOptix company page and the founder’s personal profile. Draft highly engaging text posts, carousels, and thought\-leadership pieces to build a dominant personal brand in the B2B SaaS space.
• **Instagram:** Develop and execute a vibrant visual identity for CallOptix on IG. Create value\-driven reels, memes, product feature highlights, and behind\-the\-scenes startup culture content that captures attention.
• **Reddit \& Communities:** Drive organic growth by authentically embedding CallOptix into relevant subreddits (e.g., r/sales, r/saas, r/startups), Quora, and tech communities. Provide genuine value, participate in discussions, and surface user feedback natively without sounding like a traditional marketer.

2\. AI\-Powered Visual \& Video Generation

• **Image Generation:** Actively use modern AI tools (Midjourney, DALL\-E, Canva AI) to generate unique, eye\-catching visual assets, carousels, infographics, and social thumbnails.
• **Video Content:** Script, edit, and produce short\-form video content (Reels, YouTube Shorts, LinkedIn videos) showcasing product walkthroughs, industry insights, and customer pain points using tools like CapCut, Premiere Pro, or AI video suites.
• Maintain a clean, premium, and visually consistent brand aesthetic across all marketing collateral.

3\. Content Writing \& Repurposing

• Write high\-intent, SEO\-optimized blog posts, product case studies, and customer success stories.
• Turn a single piece of long\-form content (like a blog or feature release) into a multi\-channel web of distribution—slicing it into a LinkedIn carousel, an Instagram Reel text, a Reddit discussion point, and a newsletter snippet.

4\. Daily Tracking \& Optimization

• Keep a pulse on analytics across platforms (engagement rate, impressions, traffic referral).
• Continuously experiment with new formats, trending audio, platform algorithm shifts, and growth tactics.

What We’re Looking ForRequired (Must\-Haves)

• **1–3 years of experience** actively executing social media and content strategies (please share a portfolio or links to accounts you have managed).
• **Deep platform fluency:** You know the unwritten rules of what goes viral on LinkedIn, what captures attention on Instagram, and how to engage effectively on Reddit.
• **AI Tool Native:** Hands\-on experience using generative AI tools for writing (ChatGPT, Claude), image generation (Midjourney/Canva), and daily workflow efficiency.
• **Proactive Startup Mindset:** You are a self\-starter who doesn't wait for a rigid content calendar to be handed to you. You pitch ideas, move fast, test things out, and thrive in an agile environment.
• **Exceptional Storytelling:** Flawless written English with a knack for writing punchy hooks, compelling copy, and conversational threads.

Preferred (Nice\-to\-Haves)

• Prior experience working in a **B2B SaaS** environment.
• Strong baseline knowledge of or interest in the AI, speech\-to\-text, or sales/call center automation tech stack.
• Experience managing and optimizing directory listings like G2, Capterra, and SourceForge.

What Success Looks Like in This Role

• **Month 1\-2:** Establish a consistent daily posting cadence across LinkedIn and Instagram; successfully map out a community outreach routine for Reddit.
• **Month 3\+:** Measurable growth in founder profile impressions, community inbound traffic to the CallOptix website, and a streamlined, fast\-moving library of AI\-assisted visual content.

Why Join Us?

At CallOptix, you won't be bogged down by corporate bureaucracy. You will have the creative freedom to test marketing ideas, leverage the best AI tools on the market, and directly see the impact of your work on a rapidly scaling SaaS platform.

Pay: Up to ₹40,000\.00 per month

Work Location: In person