Social Media Manager
- *Location:** Saket, New Delhi
- *Experience:** 5–6\+ Years
- *Industry Preference:** Luxury Fashion, Premium Lifestyle, Designer Brands, Luxury Retail
- *Employment Type:** Full\-Time
About the Role
We are seeking a highly creative, analytical, and tech\-savvy **Social Media Manager** to lead our digital presence and brand storytelling across all social media platforms. The ideal candidate will have extensive experience working with luxury brands and possess a deep understanding of social media algorithms, audience behavior, content trends, and platform growth strategies.
This role requires someone who can blend creativity with data\-driven decision\-making to build brand awareness, engagement, community growth, and business impact.
Key Responsibilities
- Develop and execute comprehensive social media strategies aligned with the brand's vision and business goals.
- Manage and grow the brand's presence across Instagram, Facebook, LinkedIn, Pinterest, YouTube, and emerging platforms.
- Create content calendars and oversee the planning, execution, and publishing of high\-quality content.
- Stay updated on social media algorithms, platform updates, emerging trends, and best practices.
- Analyze performance metrics and optimize content strategies to maximize reach, engagement, and conversions.
- Collaborate with creative, marketing, styling, content, and e\-commerce teams to deliver impactful campaigns.
- Drive influencer marketing and brand collaboration initiatives.
- Monitor social listening, audience engagement, and online reputation management.
- Lead campaign reporting and provide actionable insights based on analytics.
- Identify innovative opportunities to increase organic growth and community engagement.
Requirements
- 5–6\+ years of experience in Social Media Management, preferably within luxury fashion, premium lifestyle, beauty, or luxury retail brands.
- Strong understanding of Instagram, Facebook, LinkedIn, YouTube, Pinterest, and emerging social media platforms.
- In\-depth knowledge of social media algorithms, content distribution strategies, and platform\-specific growth tactics.
- Experience with social media analytics and reporting tools.
- Strong content planning, storytelling, and brand communication skills.
- Ability to interpret data and translate insights into actionable strategies.
- Excellent project management and stakeholder management abilities.
- Experience managing influencer partnerships and creator collaborations.
Preferred Skills
- Experience with Meta Business Suite, Google Analytics, Shopify Analytics, and social media management tools.
- Knowledge of AI\-powered content tools and emerging digital technologies.
- Understanding of luxury consumer behavior and premium brand positioning.
- Strong visual sensibility and awareness of fashion, lifestyle, and luxury trends.
What We're Looking For
- A strategic thinker with a passion for luxury branding.
- Someone who understands both the creative and technical side of social media.
- A growth\-focused professional who stays ahead of algorithm changes and digital trends.
- A leader who can build engaging online communities and drive measurable business results.
Why Join Us?
- Opportunity to work with a premium fashion and lifestyle brand.
- Creative ownership and strategic impact.
- Dynamic and collaborative work environment.
- Competitive compensation and career growth opportunities.
If you're passionate about luxury fashion, social media innovation, and digital storytelling, we'd love to hear from you.
Pay: ₹30,338\.11 \- ₹60,201\.35 per month
Work Location: In person