Social Media Manager

• *Company:** Interior Home Expert

• *Experience:** 2–3 Years
• *Salary:** ₹20,000 – ₹40,000 per month
• *Job Type:** Full\-Time
• *Work Mode:** Work from Office (In\-person)
• *Location:** Gurgaon, Haryana
• *Project Locations:** Pan India

• *About the Role**

Interior Home Expert is looking for a creative, strategic, and results\-driven Social Media Head to lead our social media presence and digital content strategy.

The ideal candidate should have strong expertise in social media management, content strategy, branding, digital marketing, and audience engagement, along with a creative understanding of interior design, architecture, home décor, and lifestyle content.

The candidate will be responsible for developing and executing social media strategies that strengthen brand awareness, increase engagement, generate leads, and establish Interior Home Expert as a recognizable name in the interior design industry. This role involves managing social media platforms, leading content planning, coordinating with creative teams, and analyzing performance to drive continuous growth.

• *Key Responsibilities**

• Develop and execute comprehensive social media strategies aligned with the company’s branding, marketing, and business objectives.
• Manage and oversee the company’s social media presence across Instagram, Facebook, YouTube, LinkedIn, Pinterest, and other relevant platforms.
• Create and implement monthly content calendars, campaign plans, and social media growth strategies.
• Lead content planning for Instagram Reels, YouTube Shorts, stories, posts, carousels, and promotional videos.
• Develop creative content ideas showcasing interior design projects, home transformations, modular kitchens, wardrobes, furniture, and lifestyle interiors.
• Coordinate with video editors, graphic designers, photographers, and content creators to ensure consistent and high\-quality content delivery.
• Plan and execute social media campaigns, brand promotions, influencer collaborations, and digital marketing initiatives.
• Identify social media trends, viral content opportunities, and industry\-specific creative formats.
• Monitor audience engagement, follower growth, reach, impressions, website traffic, and lead generation.
• Analyze social media performance and prepare regular reports with actionable insights.
• Optimize content strategies based on performance analytics, audience behavior, and platform trends.
• Manage community engagement, respond to comments and messages, and maintain brand communication standards.
• Collaborate with the sales and marketing teams to generate qualified leads through social media.
• Oversee social media advertising campaigns and coordinate with performance marketing teams where required.
• Maintain consistent brand identity, tone of voice, and visual presentation across all platforms.
• Stay updated with social media algorithms, digital marketing trends, and emerging platforms.

• *Skills \& Requirements**

• 2–3 years of hands\-on experience in social media management, digital marketing, or brand marketing.
• Proven experience managing social media accounts for brands or businesses.
• Strong understanding of Instagram, Facebook, YouTube, LinkedIn, and other social media platforms.
• Expertise in content strategy, social media growth, audience engagement, and brand positioning.
• Experience developing content calendars, campaign strategies, and social media marketing plans.
• Understanding of Instagram Reels, YouTube Shorts, viral content formats, and digital storytelling.
• Knowledge of social media analytics tools, Meta Business Suite, and performance reporting.
• Understanding of Meta Ads and social media lead generation strategies.
• Strong creative thinking, communication, and leadership skills.
• Ability to coordinate and manage creative teams, content creators, and external agencies.
• Strong analytical skills with the ability to interpret data and improve campaign performance.
• Excellent organizational skills and ability to manage multiple projects and deadlines.
• Interest or experience in interior design, architecture, home décor, real estate, or lifestyle brands is preferred.
• A portfolio or examples of previously managed social media accounts and campaigns are required.

Pay: ₹20,000\.00 \- ₹40,000\.00 per month

Benefits

• Commuter assistance
• Flexible schedule
• Internet reimbursement

Work Location: In person